Event technology is evolving faster than ever before—and for good reason. Today, 90% of event professionals agree that technology can have a positive impact on the success of their events. With the rise of virtual events and hybrid events, many teams recognize that the right tech solutions can take their event experience to a whole new level. In fact, one study even found that event technology can increase event attendance by 20 percent and productivity by 27 percent.
The recent explosion of virtual and hybrid event tech has helped the industry through one of the most challenging years it has ever faced, but it has also thrown event planners into unfamiliar territory. Sourcing virtual event platforms and hybrid technology was not the norm until 2020, and it requires at least a basic understanding of the available offerings and features.
With that in mind, here is an extensive glossary of event tech terms to help you make sense of the technology you’re working with.
In a scenario all too familiar to event organizers during the pandemic, the Wikimedia Foundation’s annual conference set to meet in Bangkok in 2020 was cancelled and rescheduled for the same venue this year. As the pandemic dragged on, those plans had to be scrapped as well, forcing organizers to announce that Wikimania 2021 would take place on August 13-17 as a virtual event for the first time in its 16-year history.
Far from a disadvantage, Wikimania’s international team of volunteer organizers say the virtual format has the potential to expand the conference’s global reach and blow through time zones and language barriers.
KUDO was founded in 2017, before Covid forced virtual events onto the industry, and previously raised $6 million in seed funding in July 2020. This most recent investment round at $21 million ended up oversubscribed — according to KUDO CEO Fardad Zabetian, they initially only intended to raise $15 million — which is relatively uncommon and speaks to the interest that the company has drummed up.
We’ve always had webinars, but now, the humble webinar has been joined by a new type of event – a virtual event.
According to a survey conducted by PCMA, 79% of event planners are going virtual. From virtual meetings to virtual conferences, the meetings and events industry has transformed in the last few months and is embracing new forms of event marketing and management technology.
While most of us have grown used to socially distant virtual events over the past year, people are becoming increasingly wary of how much time they spend in front of the screen. Leaving an event is always just a click away, which is why you need to follow the best practices when learning how to host a virtual networking event.
With that in mind, here are eight proven virtual networking event ideas to bring high engagement levels to virtual and hybrid events:
Since 2020 is the revolutionary year for every sector, especially the corporate event management, this has brought about an immense amount of opportunities for event technology in the hybrid event sphere.
Events will be more innovative, interactive, dynamic, and virtual. With that potential, event technology will transform the critical aspects of events, making them more organized, enjoyable, and engaging to audiences.
As we enter further into the second quarter of the year, many look ahead for trends on the rise in their industry, especially in the wake of the COVID-19 crisis. 2020 is already a revolutionary year for corporate event management and although a lot remains uncertain, there are promising opportunities for event technology in the hybrid event space.
Whether part of a standalone app or deployed through an existing app infrastructure, facial recognition will impact guest management on several levels including security and crowd management with check-in and registration. As this technology delves into the heart of many challenging problems of modern events, it should be on the priority list of the modern event professional.
eventcore is a solid event registration tool for corporate events. Here is our review.
Let’s start this review by saying that eventcore has been around for 34 years. It is a company that you may know of if you’ve worked on very demanding events that require sophisticated registration tools.
eventcore has been growing quite fast in the last few years, making the news on February 22nd, when it raised $4M.
Technology moves fast. Today’s latest and greatest is tomorrow’s old news, and keeping up with what’s hot can sometimes feel like a full-time job. Plus, new gear is expensive! Have no fear, we’ve compiled a list of the 15 coolest tech items that you can rent, so you can have your cake and eat it too, all without breaking the bank.
The best events transcend engaging the audience – they make the subject matter and entire experience come alive. An increasingly popular method is projection mapping, a technique that upends all our memories of flat-screen home movie projections and creates 3D experiences like those at the Courtyard by Marriott Super Bowl Sleepover in New York City.
This is the third in a series of articles by Core-apps about Event Tech Trends
Event organizers know the event app landscape continues to evolve. From changes in the Apple App Store to a continuous flood of startups, products and services penetrating the marketplace. Event organizers have no shortage of options to get an app out there, but one element of event app creation that should be consistent regardless of the platform is the user experience and the creative execution.
There’s nearly an endless (and ever-growing!) supply of technology you can utilize at trade shows and events. However, having the latest and greatest tech doesn’t necessarily mean you’ll have a more successful event or get more leads at the show. In order to be truly great, event technology should be aligned with your event goals and used in a way that promotes engagement and interaction. It needs to compliment your brand vision instead of draw attention away from it.
Acquisition will expand Cvent’s industry-leading portfolio of mobile event technologies to enhance the attendee experience, generate meaningful sponsorship opportunities, and drive increased event ROI.
Cvent, a market leader in meetings, events, and hospitality technology, has announced its intent to acquire QuickMobile, a pioneer of mobile event apps, based in Vancouver, British Columbia.
How do I ensure a smooth and fast entry process for my attendees? How can I make sure that data can quickly be changed on-site at the event without causing delays?
XING Events, Boomset along and Choose 2 Rent have announced a new partnership. The aim of this partnership is to offer organisers a smooth and fully automated entry process with state-of-the-art technologies.
iVvy, the world’s first real-time booking engine for the events industry will be launching in the UK in June 2018.The software will enable venues to publish live-availability and pricing for their meetings and event spaces, while equipping them with the tools to market and manage their function space, all from the one centralised location.
After launching in Australia in 2009, iVvy now has over 12,000 users across 13 countries and has established corporate partnerships to allow for global distribution of inventory.
Mobile event apps have stormed onto the scene over the last few years. The rise of the smartphone has led to the almost universally held belief that they can supplant dedicated devices completely and will be better on all levels. Literally, hundreds of providers appeared in the market and they are all hungry for your business.
In some respects they are right. There are undoubtedly many more things you can do with a smartphone than you can do with an electronic voting keypad.
Whether it’s a classic like Monopoly or a newer game like Cards Against Humanity, we all love getting together with friends for game night. What is it about this experience that makes us love it so much? Is it the fun conversation the games spark, or maybe it’s the friendly competition? Whatever the reason, games have a special place in our hearts. As such, bringing that gamified experience into other aspects of our lives has proven to be very successful as well. Doing so keeps us engaged, entertained, and more likely to come back for more.
Have you ever heard of “nomophobia” before? Nomophobia is the fear of being without one’s phone. Whether or not you’ve heard the word before, you’re probably very familiar with the fear. People are emotionally connected to their phones. They feel anxious if they miss a text. Phones are so ingrained in our lives now that many people find themselves absentmindedly checking their phones when they get bored, or even when they aren’t.
“If I had asked people what they wanted, they would have told me a faster horse.” — Henry Ford
Things that once seemed futuristic are now mainstream: personal assistants in your phone or transcontinental video chat, for example. At some point, everything we now think of as normal seemed cutting edge.
People don’t register for your B2B event for the chance to hear your speakers. They register for the chance to meet your other attendees. After all, B2B events are about making useful connections for the future — so the more opportunities you can provide for networking, the better.
As a busy event creator, though, you might be wondering how you can provide networking opportunities beyond another sponsored social mixers.
The consumer shows and expos market is booming in Australia — a recent industry survey revealed that 67% of expo event creators are running new shows in 2018.
Strong growth means increased pressure on your event to succeed. Events that fail to innovate and deliver high value to exhibitors and sponsors will be left in favour of the new kids on the block. To avoid losing market share to new entrants, your event needs to stay ahead of the curve.
Stories are becoming increasingly popular amongst social media users as a quick and easy way to share important moments as they happen. Where events are concerned, stories are the perfect tool for creating FOMO (fear of missing out). How can eventprofs make the most of stories and encourage attendees to share the load?
Little did Snapchat’s founders, Evan Spiegel and Bobby Murphy know, when they created Snapchat in 2012, they created more than a photo app.
Face recognition (FR) is rapidly becoming part of our everyday lives.iPhone X users open their phone using FR as their passwords. Airlines andTSA are starting to use FR as a faster and more secure way of check-in and boarding flights. Apple, Facebook, Google and Snapchat have made recent significant investments to build their FR capabilities. It is likely, in the next few years, that FR will help to eliminate passwords and provide easier and more secure ways of protecting our online identities and data.
With more than 200 million daily active Instagrammers visiting a brand profile each day, Instagram is an incredibly powerful visual discovery platform. And starting today, Eventbrite’s event creators can add a “Get Tickets” button to the profile page of their Instagram business account, making it easier for potential buyers to not only learn more about the shows and events they’re offering but to act on their interest by buying tickets via a simplified checkout process.
Event Tech Live is Europe’s only show dedicated to event technology. Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from last year’s event.
From the Brand and Buzz Stage at Event Tech Live, 9th November 2017.
Booking live entertainment is a murky world unless you have the experience and networks to negotiate it. However, the added value that exciting entertainment can bring to the private events sector cannot be overstated. It’s time to find a way to make the whole booking process clearer, to the benefit of event organisers and, ultimately, attendees.
Gamification is an exploding trend as more planners and organisers recognise how guest engagement factors into a lively and well-received event. Statistics also reveal more attendees actually prefer some sort of gamification experience. Furthermore, 40% of corporations indicated they would employ some form of gamification for improving business operations.
Technology has the potential to transform audience engagement at your event, but just because it’s available doesn’t necessarily mean your audience will use it.
Securing participant buy-in requires strategic pre-planning and is vital if you wish to maximise the return on your investment. We asked the designers of seven leading event tech tools for their advice on increasing adoption…