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5 Ways to Make CME Event Registration Easier

You offer high-quality CME events for your learners. But can you say that your event registration is simple for your medical learners, or do they often give up and go to another event where the registration is more straightforward?

For any kind of CME event—or even a course—registration should be an uncomplicated task.

So, is your registration process confusing to your learners? If they seem to be leaving before their registration is complete, chances are that your software may be to blame.

Read full story at: https://blog.gocadmium.com/ways-to-make-cme-event-registration-easier

Read similar stories at: https://eventtechnology.org/category/technology-news/registration-solutions-news/

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Creating Hybrid Events That Appeal to Diverse Age Groups

Huawei

Many associations host engaging events for their members such as annual conferences, trade shows, and expositions. While the nature of these gatherings has historically been in-person, many organizations have turned to virtual offerings in the past year or so to continue engaging with their members from afar.

Now, in-person gatherings are beginning to pop up once again. Yet many association event planners are hesitant to move away from the virtual engagement model that they’ve come to appreciate. Luckily, there’s an easy solution: hybrid events!

Read full story at: https://blog.gocadmium.com/hybrid-events-diverse-age-groups

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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An essential guide to hosting online events

Blockchain technology continues to revolutionize the events management and hospitality industry. 

Organizers remain curious about blockchain as a tool to mitigate fraudulent ticket sales, to help organize attendees, and to assist with facilitating new payment options (like cryptocurrency) for various events.

Many hope blockchain-based management platforms can play a large part in helping event managers prepare for situations where in-person events are again possible, all while maintaining high standards of hygiene and cleanliness to mitigate COVID risks.

Read full story at: https://www.eventindustrynews.com/news/an-essential-guide-to-hosting-online-events

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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MEETINGS & EVENTS TECHNOLOGY: SIX QUESTIONS WITH ANDREW YEO

Sony - Video Conferencing

For meetings and events professionals, it’s imperative for technology to be top of mind. After all, its quickly evolving nature paired with our fast-paced industry is enough to keep us on our toes, constantly. To keep us up-to-date with tech happenings and how they can affect our work, we sat down with, Andrew Yeo, BCD M&E’s Director of Technology in Asia Pacific, to further discuss.

Read full story at: https://insights.bcdme.com/blog/top-meetings-and-events-technology-questions-answered

Read similar stories at: https://eventtechnology.org/category/technology-news/

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WHAT’S HAPPENING: CURRENT MEETINGS AND EVENTS TRENDS

Trend analysis is often created by people with an agenda, selling products or services that they deem “trending”. We’ve researched major industry blogs and publications to filter through the “white noise” and see what’s really being talked about right now in meetings and events trends. In this article, we include what we found.

Among others, genuine current meetings and events trends include making a positive social impact, “festivalization”, sourcing innovative venues, and providing a duty of care to staff and customers.

Read full story at: https://insights.bcdme.com/blog/current-meetings-and-event-trends

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-reality-news/

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USING ATTENDEE DATA TO MEASURE EVENT GOALS

I’ve collected all this attendee data, now what? We take a deep dive into evaluating these results in order to measure your event’s success.

HOW TO EFFECTIVELY UTILIZE ATTENDEE DATA

When attendees register for and attend an event, there are a multitude of touch points that occur that can provide a plethora of insights at your fingertips. Surveys, registration data, mobile app analytics, session scanning, live polling, lead retrieval, social media, and more! Not to mention internal data your company may already have.

Read full story at: https://insights.bcdme.com/blog/how-to-use-attendee-data-to-measure-event-goals

Read more stories like this at: https://eventtechnology.org/category/technology-news/audience-response-news/

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VIRTUAL EVENT MANAGEMENT: WHEN TO CHOOSE LIVE, SIMULIVE, AND ON-DEMAND

Engagement is quickly becoming the new word of 2021 event strategy, pushing COVID-19 out of the way. With the entire world moving to the virtual realm, companies are struggling to keep engagement high while battling fierce competition.

The main benefit of a virtual event is its ability to keep the audience interested. The main downside is the lack of in-person contact. Over the past year, businesses learned to create top-notch events that don’t just match the efficiency of in-person interactions but exceed them.

Read more at: https://blog.impactpointgroup.com/virtual-event-management-when-to-choose-live-simulive-and-on-demand

Read similar stories: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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HOW TO DRIVE TRAFFIC TO VIRTUAL EVENTS

In the wake of the COVID-19 pandemic, companies ramped up their virtual events to replace in-person conferences. However, now that the return of in-person events is on the horizon, continuing to drive attendance to those events is not as simple.

Aspects of digital events are still expected to generate leads, prospects, and revenue pipelines to help your business grow, and event strategists must be flexible enough to adjust strategies and plans when something is not working the way it was meant to work.

Read more at: https://blog.impactpointgroup.com/how-to-drive-traffic-to-virtual-events

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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EVENT ENGAGEMENT: IS IT TIME TO RETHINK YOUR RETURN TO IN-PERSON?

When your team is making the choice between virtual and in-person events, there are many factors to consider. COVID-19 is an omnipresent risk that affects your potential attendees’ behaviors. Uncertain travel restrictions and potential cancellations are a cost-intensive headache. Even your attendees’ motivations change depending on whether an event is in-person or virtual.

According to Drift, “almost three-fourths of virtual attendees said learning was their main goal, compared to less than 10% who specified networking as their top priority.”

Read more at: https://blog.impactpointgroup.com/what-we-know-about-event-technology-and-machine-learning-0-0

Read similar stories at: https://eventtechnology.org/category/technology-news/audience-response-news/

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5 THINGS TO CONSIDER WHEN CHOOSING AN EVENT TECHNOLOGY PLATFORM

Transitioning from an in-person to a virtual event presents a fair share of challenges even to a seasoned event planner. Having the perfect digital event strategy doesn’t mean your event will be flawless, as technology has its challenges any given day.  A lot of things can go awry — the key speakers’ video feed might crash, the chat feature might not work properly, or even the platform itself might be unstable. If such challenges are not prevented, your credibility and bottom-line could be in serious jeopardy.

Read more at: https://blog.impactpointgroup.com/5-things-to-consider-when-choosing-an-event-technology-platform

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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WHAT WE KNOW ABOUT EVENT TECHNOLOGY AND MACHINE-LEARNING

Augmented Reality

Event marketing has always been an effective method for attracting and retaining customers. According to Jobs In Marketing, at least 31% of marketers consider events the most effective marketing channel for their businesses, and 52% of business leaders named event marketing the biggest ROI driver. However, a lot has changed recently, making it more important than ever that marketers are quick to catch up.

The past 18 months have made quite an impact on the present and future of events, resulting in new methods and preferences for improving guest experiences, one of the most important aspects being technology.

Read more at: https://blog.impactpointgroup.com/what-we-know-about-event-technology-and-machine-learning

Read similar stories at: https://eventtechnology.org/category/technology-news/artificial-intelligence/

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Virtual Event Trends for 2021: Is the Future Virtual or Hybrid?

Virtual events have increased in popularity, particularly since the Covid-19 pandemic.

As we all know, Zoom has been a dominant player in the virtual event industry, with their stock peaking at almost $560 in October 2020, up nearly tenfold from the year before. Of course, Zoom wasn’t the only company to benefit. Many others, including 6Connex, also saw 1,000% increases in virtual events on their own platforms.

Read more at: https://www.cometchat.com/blog/virtual-event-trends-2021

Read similar stories at: https://eventtechnology.org/category/technology-news/audience-response-news/

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4 Secret Ways to Use Web Chat to Engage Attendees at a Virtual Conference

market solutions

Hosting a virtual event is no joke. When you’re hosting a live event where people can jump in and out as they please, a celebrity face might help in maintaining a person’s attention span, but interactions with the audience are much more sustainable.

In this article, we’ve jotted down a few ideas for you to use text, voice, and video chat to engage attendees at virtual events and conferences.

The difference between talking to your attendees and talking with your attendees comes down to how much you can engage with them without making the event boring.

Read more at: https://www.cometchat.com/blog/how-to-use-web-chat-to-engage-attendees-at-your-virtual-event

Read similar stories at: https://eventtechnology.org/category/technology-news/audience-response-news/

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An Event Services Company Innovates Their Approach to Live Events Using CometChat

Live Group is an event services company that specialises in organising conferences, summits – virtual and hybrid, that inspire and engage communities across the world. The company provides services to government, corporates, industry groups and associations.

The entire team at Live Group is really passionate about sustainability. The company’s got a focus group that helps the team in finding ways to reduce the carbon footprint and ideally become carbon neutral.

Read more at: https://www.cometchat.com/blog/live-group-case-study

Read similar stories at: https://eventtechnology.org/category/technology-news/audience-response-news/

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7 Emerging Trends in Event Technology to Benefit From

Interactio

Event technology trends are continuously adapting. Those that adopt the most recent advancements often have a competitive advantage. In fact, studies have shown that event technology can increase in-person attendance by up to 20% and technology is an integral part of the events world.

But with so many new and emerging technologies, how do you make the right choice for your event that is going to benefit everyone?

Read more at: https://www.cometchat.com/blog/event-technology-trends

Read similar stories at: https://eventtechnology.org/category/technology-news/

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Best Practices for Hosting Hybrid Events in the Financial Services Industry

Crown Audio devices

Hybrid events aren’t particularly new to large companies. Ever since video conferencing solutions became the norm, organizations have been experimenting with ways to conduct and host virtual events with hopes of reaching a broader audience. However, these ‘virtual events’ were never considered to be on par with in-person events. Virtual attendees were often relegated to the bottom when it came to curating experiences and were often broadcast over generic platforms such as Facebook Live (or YouTube Live) as opposed to purpose-built software.

Read more at: https://www.cvent.com/en/blog/events/hybrid-events-financial-services

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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Hybrid Events Technology: Revolutionizing Events for the Life Sciences

Huawei

The life sciences industry has always heavily relied on events to foster meaningful interactions between healthcare stakeholders. In fact, according to the Forrester report: Hybrid Events Generate Demand and Deepen Relationships: A Spotlight on Pharmaceutical Companies,” 72% of pharmaceutical marketers find events to be the best way to educate and nurture deep relationships with customers.

The pandemic has further positioned events as an effective engagement tool across the product lifecycle. However, the decline in traditional office access and changing preferences owing to safety concerns have changed the way events are organized.

Read more at: https://www.cvent.com/en/blog/events/hybrid-events-technology-life-sciences

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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The Complete Guide To Virtual Conferences in 2022

JBL - Audio Systems

Virtual conferences offer planners and marketers a way to connect with a broader audience, often leading to higher registration numbers than in-person events as travel and cost are no longer burdens attendees must bear. In our new normal, virtual events have taken over. According to a survey conducted by PCMA, 79% of event planners are going virtual. With this event type comes a new way of thinking and planning an event. It takes cross-functional teams that include planning, marketing, IT, and digital, as well as reimagining content that engages attendees from home. So, what does it take to plan a virtual conference?

Read more at: https://www.cvent.com/en/blog/events/virtual-conference

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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30 Virtual event ideas with examples for 2022

We’ve always had webinars, but now, the humble webinar has been joined by a new type of event – a virtual event.

According to a survey conducted by PCMA, 79% of event planners are going virtual. From virtual meetings to virtual conferences, the meetings and events industry has transformed in the last few months and is embracing new forms of event marketing and management technology.

With this new reality comes new challenges and solutions. As you’re building your virtual event strategy, there’s a lot to consider. The right virtual event platform, the right type of content, the best virtual engagement strategies – these are all crucial components in crafting an effective (and enjoyable) virtual event.

Read more at: https://www.cvent.com/en/blog/events/virtual-event-ideas

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The Complete Guide To Virtual Events in 2022

Prolyte

The value of face-to-face interaction will never go away, but there are times when going virtual is a necessary part of your event program. But how do you turn a multi-day conference, filled with networking opportunities, educational sessions, and the attendee insights they generate into virtual events?

And once you do, how do you ensure attendees are engaged throughout the event?

Read full story at: https://www.cvent.com/en/blog/events/virtual-events

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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Artificial Intelligence: The Upcoming Impact on Events

The past few decades have seen tremendous technology change and this coming decade will be no different:

  • The 1990s brought us email and basic internet connectivity.
  • The 2000s brought is the widespread adoption of the web
  • The 2010s brought us the widespread adoption of smartphones and other mobile technology.
  • The 2020s, I believe, will see artificial intelligence as the most significant technology change agent of this decade.

Read more at: https://www.corbinball.com/article/42-technology-how-to-use-it-better/269-ai4events

Read similar stories at: https://www.corbinball.com/article/42-technology-how-to-use-it-better/269-ai4events

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Can One Virtual Meeting Platform Rule Them All?

The “inevitable” event tech consolidation trend that started in 2019 is on steroids in the late pandemic era as bulked-up platforms infused with venture capital are racing to offer one-size-fits-all, end-to-end options for meeting professionals looking to streamline their virtual and hybrid meetings while startups emerge to solve specific meeting professional needs.

The announcement yesterday that London-based virtual streaming giant Hopin was purchasing New York-based physical event services company Boomset was another step in the direction of an end-to-end hybrid meeting solution.

Read more at: https://www.smartmeetings.com/tips-tools/technology/134089/virtual-meeting-platform-rule-them-all

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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Shed the Masks and Bring in the Sound and Lighting

In my nearly three decades of producing and executing events worldwide, the last sixteen months has been, well, let’s just say trying. Like many in the events world, we all know companies that have shut down or had to lay off dozens if not hundreds of employees. The Covid-19 pandemic was not their fault, but business is business.

We saw event production contracts go from thriving to nearly all events cancelled, scaled way back or transformed into virtual in a matter of hours or days.

Read more at: https://www.smartmeetings.com/tips-tools/technology/134580/shed-masks-sound-lighting

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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Where Does #EventTech Go from Here?

It goes without saying that the last year has been…long. And yet it also seems only yesterday that pots were being banged at 7 p.m. and Italian tenors were singing “Nessun Dorma” to their apartment blocks in lockdown. Time has been particularly elastic in the last year, and (meaning no disrespect to those that have lost or suffered) that’s been particularly the case in the #eventtech space, where more innovation in digital and hybrid events has come in the last year than in quite some time. I often get asked if I think that pace will continue. Let’s look at history to find clues to our future.

Read more at: https://www.smartmeetings.com/magazine_article/where-does-eventtech-go-from-here

Read similar stories at: https://eventtechnology.org/category/technology-news/audience-response-news/

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7 Biggest Livestreaming Challenges (and the Best Solutions!)

One of the positives that came out of the last 18 months is the ability to reach a broader audience through livestreaming. Even as events are coming back and in-person audiences are gathering around the world, a virtual component will forever be a way to add value to your event and to your attendees.

However, the bar has been raised as audiences no longer settle for cheap solutions or second-rate platforms.

Read more at: https://www.smartmeetings.com/tips-tools/technology/135242/livestreaming-challenges-solutions

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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What Hybrid Platform Consolidation Means for Meeting Profs

The predicted consolidation phase of the big streaming platform explosion has taken a down-to-earth turn. Virtual meeting platforms are buying, acquiring, partnering and otherwise conjoining with in-person meeting producers to offer full-service, integrated hybrid capabilities.

What will that mean for meeting professionals?

Read more at: https://www.smartmeetings.com/magazine_article/hybrid-platform-consolidation-meeting-profs

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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5 Habits to Break in Your Online Events

Cisco - Video Conferencing

Early on in the Covid-19 pandemic, I found myself emphasizing over and over to planners that they didn’t have to throw out the rulebook when it came to taking their events online. There were a lot of experienced in-person event planners who felt completely out of their element, and it was important to remind them of the incredible wealth of experience they brought to the table.

Online events were just “a different venue,” and their core skills were still valuable: being able to visualize the audience experience from start to finish, vendor evaluation and selection best practices, knowing their stakeholders, and making all decisions flow from the goals and objectives of their events.

Read more at: https://www.smartmeetings.com/magazine_article/habits-break-online-events

Read more similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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How Two Virtual Meetings Added Meaning to their Gatherings

market solutions

If you think popping into a succession of boring Zoom calls makes you an expert on virtual meetings, it’s time to think again. Two recent examples show that by leveraging complementary tech and meaningful interactions, you can still surprise and delight through a screen. Our wish for 2022 is that all virtual events incorporate a little more “wow.” These two creative programs could be a roadmap for doing just that.

Read more at: https://www.smartmeetings.com/tips-tools/technology/137876/how-virtual-meetings-added-meaning

Read similar stories at: https://www.smartmeetings.com/tips-tools/technology/137876/how-virtual-meetings-added-meaning

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Hybrid Event Trends Defining the Future of Event Experience

Augmented Reality

Though we’ve all heard the word more than enough times, “hybrid” still carries a good amount of uncertainty. What exactly does it mean? What does it look like in practice? How are Event Experience Leaders implementing hybrid in their own strategies?

We set out to answer these questions through real-time feedback, proprietary data, and extensive research. Our team interviewed and surveyed hundreds of attendees and sat down with industry experts to establish the guidelines for creating market-leading hybrid events.

Read full story at: https://www.bizzabo.com/blog/hybrid-future-event-experience

Read similar stories at: https://eventtechnology.org/category/technology-news/virtual-meetings-news/

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The State of the Event Industry: 7 Predictions for the Next 5 years

Virtual Reality

For the past two years, Event Experience Leaders have been toeing the line, trying to solve for the events in front of them while setting themselves up for a hybrid future.

None of us has a crystal ball telling us what the future holds, but we do have trusted industry experts who can make educated predictions based on overall trends, their own data, and diverse personal experiences.

Read full story at: https://www.bizzabo.com/blog/state-of-the-event-industry-7-predictions-next-5-years

Read similar stories at: https://eventtechnology.org/category/technology-news/audience-response-news/