Naturally, events in different industries have diverse strategic objectives. These can range from educating an audience, to improving a brand’s image, to promoting a product or service.
However, without attendees, an organization cannot achieve any of these long-term objectives. So, convincing people to register and ultimately attend is in the mind of every event professional.
Read more at: https://inevent.com/blog/marketing-tips/event-registration-tips.html
One of the building blocks of a successful event is undoubtedly a dynamic registration process. More than being a spreadsheet for sign-ups, event registration is an area worth putting a considerable amount of effort into for both securing and maximizing event participation. In fact, according to statistics, only around 45% of event sign-ups turn into actual attendees so you’d better believe that a basic registration system simply won’t cut it these days.
Read more at: https://www.eventx.io/blog/5-event-registration-tips-to-drive-event-attendance
The conversation around diversity and inclusion in events has recently been increasing, and part of this is ensuring event accessibility. People living with disabilities are often neglected when large shifts take place, and they certainly were not at the forefront of the industry’s discussions when it came to pivoting to virtual.
Virtual events are more inclusive than physical events in many ways — for example, they tend to be more affordable and don’t require any travel — and many have enjoyed higher attendance rates throughout the past year as a result. However, they’re still lagging when it comes to including deaf and blind participants, or those with learning disabilities.
Read more at: https://www.eventmanagerblog.com/virtual-event-accessibility
Find out the best event check-in solutions you need for safe and seamless hybrid events.
As vaccination campaigns pick up speed worldwide, the return of live events is not beyond sight.
California, one of the US’s most restrictive states in terms of COVID-19 measures, will allow indoor live events to resume later this month.
Read more at: https://inevent.com/blog/event-planning/3-check-in-solutions-you-need-for-safe-hybrid-events.html
As the world of virtual events is continuously evolving, there are always new tools and better versions of existing ones. As a marketer, it might be difficult for you to keep up with virtual engagement tools and incorporate them into your event marketing strategy.
Knowing each tool in-depth and what sets it apart is essential to make informed decisions. But how do you get there? Fortunately, we are here to help you. We have curated a list of the top 10 virtual event networking tools to help you get the maximum ROI from your next event.
Read more at: https://www.airmeet.com/hub/10-online-event-technology-tools-that-every-marketer-must-know-about/
To say that the last few months have been a whirlwind would be an understatement. In a matter of days, live events and conferences that had been planned months in advance were suddenly postponed or cancelled. Virtual events became the new normal, and we had to learn how to create effective programs. We navigated through the storm and learned a lot of lessons along the way. One of the most important lessons the event industry learned was that while virtual events certainly have their benefits, live events will always be an important part of any robust event program.
Read more at: https://www.cvent.com/en/blog/events/hybrid-events-what-you-need-know
The recent explosion of virtual and hybrid event tech has helped the industry through one of the most challenging years it has ever faced, but it has also thrown event planners into unfamiliar territory. Sourcing virtual event platforms and hybrid technology was not the norm until 2020, and it requires at least a basic understanding of the available offerings and features.
With that in mind, here is an extensive glossary of event tech terms to help you make sense of the technology you’re working with.
Read more at: https://www.eventmanagerblog.com/event-tech-terms
The unknown can be a scary thing. I don’t know about you, but there are few things that freak me out more than not knowing how to handle a new situation.
It feels like a decade ago, but think back to when the pandemic first canceled all in-person events. Having to learn everything we could about virtual events and implement them seemed like an impossible task some days.
Read more at: https://splashthat.com/blog/hybrid-event-challenges
When organizing an event, there are a lot of moving pieces to consider. As the organizer, you could manually handle all of the various aspects of the event including ticket sales, registration, analytics, etc. Alternatively, you could integrate various software services to automate as many parts of the process as possible.
In this article, we will define what an event software integration is, outline the benefits of software integration, and investigate 21 event software integrations that professionals can utilize for their next event.
Read more at: https://www.aventri.com/blog/event-software-integrations
BizBash’s technology-related reporting has centered around a number of different topics lately, ranging from new tech that can streamline health screenings to a look at why LED walls will trump video projection as live events return. We also highlighted an event tech company that’s repurposing old headphones into earmuffs for the homeless, and checked out how a recent art festival used AR technology to create a COVID-safe experience.
facial recognition systems are a form of technology that you may not even realise you are using on a daily basis. the fundamental use of this technology is that it is capable of matching a human face from an image via a camera or video frame against a database of faces. this is typically used to authenticate users within id services and works by using facial features within a specific image. the prevalence of this technology is best illustrated with the use of using your face to simply unlock your phone or check your banking. however, with the emergence of virtual conference software and corporate virtual events, we now pose the question of how facial recognition is paving its way into the virtual event world.
Read more at: https://www.sevenevents.co.uk/blog/how-facial-recognition-paving-way-virtual-events-world/
The value of face-to-face interaction will never go away, but there are times when going virtual is a necessary part of your event program. But how do you turn a multi-day conference, filled with networking opportunities, educational sessions, and the attendee insights they generate into virtual events?
And once you do, how do you ensure attendees are engaged throughout the event?
Read more at: https://www.cvent.com/en/blog/events/virtual-events
One of the most important benefits of virtual events is that, much like any other digital marketing activity, they generate a wealth of valuable data about attendee engagement and more. This information is far easier to capture when events are held online since every action is trackable. That said, it is also important to collect offline event data in the case of hybrid and in-person events. But, regardless of how you collect event data, the challenge lies in demystifying it to drive smarter decision-making and determine event ROI, and that’s where virtual event metrics and analytics come in.
Read more at: https://www.aventri.com/blog/how-to-leverage-data-to-improve-your-virtual-and-hybrid-events
Beacons have captivated the attention of the tech media world. With the recent deployment of these low-cost devices by retailers such as Macy’s, Apple Stores, and sports venues such as Major League Baseball stadium, Oracle Arena, etc., beacon technology has stimulated the appetite of event marketers too.
For years, event organizers have pursued new ways to enhance visitors’ experience by delivering improved customer service and offering digital content through event-specific mobile apps.
Read more at: https://blog.beaconstac.com/2014/08/how-beacons-can-transform-event-management-and-trade-shows/
When you’re planning an event, you want to sell as many tickets as you can, but you also want to keep your attendees happy. A ticket transfer allows you to do both. Offering ticket transfers gives your attendees more flexibility and allows them to adjust their event participation as needed.
Perhaps an event registrant has a scheduling conflict and needs to push Thursday night’s yoga class tickets to the next week.
Read more at: https://www.eventbrite.co.uk/blog/transferable-online-event-registration-ds00/
The year 2020 marked the upsurge of events taking place in virtual venues.
With many countries and cities going on lockdowns since March and again in November, it was clear that virtual was the way to go. And that the virtual venue was the next big thing.
The coronavirus pandemic required both events management businesses and companies that regularly held physical events, for marketing or sales purposes, to consider alternatives.
Read more at: https://eventtus.com/blog/virtual-venue-is-better-than-physical-events/
Events have been an essential area for marketing, networking, and sales for many businesses for the past few years. But 2020 has forced companies to shift gears in this area.
Large-sized events like conferences are now going into a virtual setting and businesses are now shifting towards virtual conferences.
Many companies, small and large, have been forced to re-evaluate their business, strategy, and how they do things.
Read more at: https://eventtus.com/blog/benefits-virtual-conferences-quick-guide/
Who doesn’t want a successful virtual event?
Most businesses, big or small, want their events to be successful especially when they’re taking the plunge and shifting to virtual.
Before the pandemic, when many parts of the world were exploring virtual events, a report by Grand View Research valued the global virtual events market at nearly $78 billion. And that was in 2019.
Now that being at home or remote is the new norm, you can expect this industry to grow even more – and fast.
Read more at: https://eventtus.com/blog/virtual-event-success-tips/
If your attendees are getting frustrated with complex forms, log-in passwords and a long list of seemingly unnecessary questions – then chances are they’ll give up and look elsewhere. In fact – giving your attendees a good registration experience can have a HUGE impact on first impressions (and attendance!) so it makes sense to get it right. But how?
Watch webinar on: https://www.eventsforce.com/webinar/virtual-events-how-to-get-the-registration-experience-right/
Audience engagement is a familiar topic. Keeping attendees actively engaged throughout the entire experience is instrumental in the overall success of your event. And while event engagement is clearly an important metric to keep track of within your larger event strategy, it can be hard to define, let alone measure.
This becomes even more challenging when translated into a virtual setting.
Read more at: https://blog.bizzabo.com/audience-engagement-guide
Among them, industry conferences that have long attracted thousands of professionals on the lookout for inspiration, learning of trends, or networking have had to pivot to the virtual world.
With that in mind, we will review what exactly virtual conferences are, the best platforms to host them, the tools to make yours stand out from the clutter, and the best virtual conferences in 2020.
Read more at: https://blog.inevent.com/virtual-events/virtual-conferences-best-platforms-features-and-best-in-class-in-2020.html
We know that event registration is the tried and true way of earning event revenue. It has also become one of the biggest sticking points for event organizing committees around the globe.
With what we’ve learned over the past year, let’s review 10 ways to earn revenue through event registration:
Look for opportunities to motivate attendees to sign up or spread the word. Boost your registration by offering:
Read more at: https://gtrnow.com/monetizing-event-registration/
2020 has been a year for trial and error as event marketers continue to navigate and perfect virtual events. We’ve seen an impressive amount of innovation from event planners, from virtual event strategies to virtual event production, and virtual event tools that help event marketers create meaningful experiences. We also expect hybrid events to be a major player next year, combining the best of in-person and virtual experiences.
Read more at: https://blog.bizzabo.com/virtual-event-benchmarks
Welcome to the 2021 event technology guide. Here you’ll learn how to choose the right event technology for your next event to support your desired event outcomes.
Event technology is any digital tool that helps you plan and produce an event. Some examples are event management software, engagement tools, virtual platforms, streaming services, and mobile event apps.
Read more at: https://blog.bizzabo.com/event-technology-guide
Read more at: https://beamian.com/lead-capture-technology-event-personalization/
As we already mentioned on our blog, you need to be clear about one thing: registrations and check-ins represent the very first impression attendees will perceive about your event, and your goal here is to create a good impression right from the beginning.
Read more at: https://beamian.com/guide-event-check-in-occupancy-control/
Events are key resources organizations use to engage supporters and interested members. Effective planning requires your organization to leverage all of your resources to the best of your ability.
Ensuring supporters stay engaged is a difficult task to tackle. In order to make sure your organization’s event attendees have a good experience, you’ll need to use software to collect data and use that data effectively.
Read more at: https://www.cadmiumcd.com/blog/attendee-experience-guide/
As we enter further into the second quarter of the year, many look ahead for trends on the rise in their industry, especially in the wake of the COVID-19 crisis. 2020 is already a revolutionary year for corporate event management and although a lot remains uncertain, there are promising opportunities for event technology in the hybrid event space.
Read more at: https://blog.bizzabo.com/event-tech-trends-2020
Hosting virtual or online events has become an increasing popular option for planners. Not only is it a way to go on with the show during unexpected disruptions (such as a virus outbreak or a natural disaster), but virtual events have also been touted as a way to promote inclusivity and expand your audience reach.
Read more at: https://www.aventri.com/blog/4-tools-that-enhance-the-virtual-event-experience
The end of the year is here! And as planners look forward to next year and start planning their meetings and events, it’s important to incorporate the biggest industry technology trends into their plans.
We spoke with some of Aventri’s leaders, Mike Burns, Aventri’s Chief Revenue Officer, Shane Edmonds, Aventri’s chief technology officer, and Ivan Lazarev, Aventri’s Group Head of Experiential Solution, to hear what the trending, must-have technology for planners in 2020. Check it out.
Read more at: https://www.aventri.com/blog/meeting-and-event-technology-trends
