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Event TV: H&M’s 3D projection for World Recycle Week

H&M unveiled a giant 3D projection across the face of its Oxford Circus store last Friday (15 April), as part of its involvement with World Recycle Week (18-24 April).

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More information: http://www.eventmagazine.co.uk/event-tv-h-ms-3d-projection-world-recycle-week/brands/article/1391518

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Five reasons we love 3D projection mapping

3D projection mapping is an event technology that involves the projection of images and video onto a static surface. Event production companies use it to create a highly memorable audiovisual experience for event guests, creating the illusion of movement in 3D while the object remains static.

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More information: http://rbgroup.co.uk/index.php/2014/04/five-reasons-love-3d-projection-mapping/

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ICYMI: Augmented reality and virtual reality, a practical application for events? – Event Tech Live 2015

We’ve heard a lot of hype about immersive technologies, augmented reality and virtual reality.

There’s been plenty of scepticism but arguably 2015 saw many great examples from within the events industry. Rapid innovation looks set to continue with 2016 expected to bring many more advancements – the relevance to our industry is surely undoubted?6

More information: http://www.eventindustrynews.co.uk/event-technology-news/icymi-augmented-reality-and-virtual-reality-a-practical-application-for-events-event-tech-live-2015/

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Augmented Reality: How you can use it in presentations and at events

This is a pretty cool example of how AR can give an experience at a presentation that goes way beyond what you can do with 2D projection (e.g. ppt or video). I guess we’ll see more and more of this stuff at events, because it really has a wow-factor!

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More information: https://michaelheipel.wordpress.com/2011/04/21/augmented-reality-how-you-can-use-it-in-presentations-and-at-events/

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How the Rise of Virtual Reality Will Change Event Management

The event industry’s changed a lot in the last twenty years.

Mobility has streamlined administration and event organization to an unprecedented degree. Cloud computing has brought with it scores of apps that make attendee engagement, remote attendance, and information management easier than ever before. And social media has brought with it an entirely new marketing paradigm, one which every event organizer worth their salt must understand.

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More information: http://tweetwall.com/blog/how-the-rise-of-virtual-reality-will-change-event-management/

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Michael Jackson Hologram Rocks Billboard Music Awards: Watch & Go Behind the Scenes

The Michael Jackson performance on the2014 Billboard Music Awards was the result of nearly half a year of planning, choreography and filming, not to mention the development of new technology.

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More information: http://www.billboard.com/articles/events/bbma-2014/6092040/michael-jackson-hologram-billboard-music-awards

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Hologram wows audience at Central Hall’s Meet The Future event

Over 300 delegates witnessed a 3D holographic interview live on stage at Central Hall Westminster’s Meet The Future event on Tuesday that created a real buzz as the audience struggled to differentiate between the live presenter and the life-like holographic image. Delivered by event partners Musion and Eclipse Presentations, Dr Paul Redmond was interviewed in holographic form on his research into the future of work and ‘Generation Y’.

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More information: https://www.c-h-w.com/news/212/67/Hologram-wows-audience-at-Central-Hall-s-Meet-The-Future-event/

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5 Reasons Why 3D Hologram Technology is Sure to Get a Rise From Event Attendees

If there is one technology that is guaranteed to wow event goers and get a rise out of them, it’s 3D holographic projects. Here are 5 reasons why you should consider holograms to engage your audience.

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More information: http://www.computerhowtoguide.com/2016/02/3d-hologram-technology-is-sure-to-get-a-rise-from-event-attendees.html

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Strategies for Successful Kiosk Implementation

The demand for kiosks is exploding. In 1996 approximately 21,000 kiosks were shipped in the United States; by 2003 that number is expected to increase more than twenty fold to 445,000. (“U.S. Interactive Kiosk Markets,” Frost & Sullivan Report #5386-74, p. 3-7, 1997.)

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More information: http://www.elotouch.com/Solutions/CaseStudies/kioskwp.asp

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Top 5 Questions & Answers About Voting Microphone Systems

When buying or renting microphone systems, event and conference planners routinely face unfamiliar technological challenges.

Perhaps you’re familiar with table microphone systems, or you’ve investigated the pros and cons of renting conference microphones.

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More information: https://www.audiolinks.com/blog/5-questions-answers-about-voting-microphone-systems/

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Using Mobile GIS System to Offer Useful Tour Guide for Android and iOS Users

Yehliu Geopark is one of the well-known ecological scenic attractions in north east Taiwan. Its unique sea coast scenery attracts millions of tourists. As the number of applications for use with smart devices has increased, Yehliu Geopark plans to strength Yehliu e-Tour System using GIS for supporting Android and iOS devices and therefore stimulating the interaction between tourists and the e-tour service system.

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More information: http://www.directionsmag.com/pressreleases/using-mobile-gis-system-to-offer-useful-tour-guide-for-android-and-ios-user/360596

More information : Tour Guide Systems

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Virtual reality event in Gateshead outlines opportunities to North East firms

Some of the leading lights from the world of Virtual Reality gathered in Gateshead yesterday for an event aimed at showing off its possibilities to the North East.

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More information: http://www.chroniclelive.co.uk/business/business-news/virtual-reality-event-gateshead-outlines-10986409

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Will You Book World Stars for Your Event as Holograms Soon?

The Japanese virtual pop star Hatsune Miku commences her American tour in April. Although holograms are not new in the event industry, it is the first time that a complete tour revolves around a hologram.

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Learn more: https://www.eventplanner.tv/news/7499_will-you-book-world-stars-for-your-event-as-holograms-soon.html

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How iBeacons Can Improve Your Event

Meetings tech expert Corbin Ball recently described iBeacons as having a major impact on events. But, why? (And what are iBeacons again?) iBeacons are another way for you to use mobile technology to engage your smartphone-attached attendees. This is especially important as global smartphone ownershipcontinues to increase.

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More information: http://blog.cvent.com/blog/valerie-zogas/how-ibeacons-can-affect-your-event

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HUNDREDS ATTEND VISTEK CAMERA & DRONE EVENT, RECORDER LAUNCH

Vistek hosted over 400 people to promote new photo tools, including a 4K video/still camera, a drone with an under slung gimbal, and a new 4K recorder. The event took place yesterday and today at its Toronto headquarters on Queen St. E.

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More information: http://www.wifihifi.ca/LatestNewsHeadlines/HundredsAttendVistekCameraDroneEvent,RecorderLaunch.html

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LIGHT UP YOUR EVENT WITH THESE PROJECTION MAPPING TACTICS

From the Hoover Dam to St. Peter’s Basilica at the Vatican, projection mapping events continue to take awe-inspiring light shows to new heights—and surfaces—all over the world. Here, a roundup of nine dazzling projection events to inspire your portfolio in 2016.

The world premiere of the Freightliner Inspiration Truck at The Hoover Dam set a new Guinness World Record. Die Weltpremiere des Freightliner Inspiration Truck an der Hoover-Talsperre brachte einen Eintrag ins Guinness-Buch der Rekorde.

More information: http://www.eventmarketer.com/article/nine-projection-mapping-strategies-that-will-show-you-the-light/

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3-D Projection Mapping: How to Turn Any Surface Into a Dynamic Video Display

The concept of projecting an image onto the side of a building isn’t new, but what is relatively new are the advancements in software and projectors that allow the two to be used in tandem to produce images that create a trompe l’oeil effect. The software allows designers to create videos that reconstruct three-dimensional points to a two-dimensional plane, while the projectors have become much brighter and able to throw light for hundreds, even thousands, of feet.

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More information: http://www.bizbash.com/3-d-projection-mapping-how-to-turn-any-surface-into-a-dynamic-video-display/new-york/story/22705/#.VwogwJx96M8

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Spicing Up Art with 3D Projection Mapping

On Saturday evening, 12 March, graduates at ITMO University surprised the city again with a game of lights. For the first time, the event, “Everything is Illuminated” included a remarkable contemporary art exhibition for St. Petersburg citizens using 3D projection mapping on hand-made polygonal sculptures. This large event was organised by the team “Paperhead” with the support of ITMO University’s Chair of “Creative Light Design School” and Studio 212.

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More information: http://en.ifmo.ru/en/viewnews/5489/Spicing_Up_Art_with_3D_Projection_Mapping.htm

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Augmented Reality At Events

As event professionals, we are constantly looking for ways to expand and develop our offerings to clients. Following on from a great article from Quick Mobile about event trends in the future, we have decided to offer our thoughts on an exciting piece of #eventtech, augmented reality.

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More information: http://grooveyard.ie/augmented-reality-events/

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MasterCard showcases ecommerce payments through virtual reality at PGA Tour golf event

MasterCard is showcasing new ways for people to pay for goods this week, as the company lets visitors to the Arnold Palmer Invitational (API) PGA Tour event in Florida pay for items through virtual reality (VR) glasses.

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More information: http://venturebeat.com/2016/03/16/mastercard-showcases-e-commerce-payments-through-virtual-reality-at-pga-tour-golf-event/

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The Potential of Virtual Reality at Events

Recently, I attended an event where virtual reality stations were set up. At these stations, you could try out and jump into the world of virtual reality, teleporting yourself to new worlds and new experiences. The experience was incredible and unique, and left you amazed at all the possibilities virtual reality brings to the entertainment industry.

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More information: http://www.spingo.com/blog/post/the-potential-of-virtual-reality-at-events

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How an argument with Hawking suggested the Universe is a hologram

The proponents of string theory seem to think they can provide a more elegant description of the Universe by adding additional dimensions. But some other theoreticians think they’ve found a way to view the Universe as having one less dimension. The work sprung out of a long argument with Stephen Hawking about the nature of black holes, which was eventually solved by the realization that the event horizon could act as a hologram, preserving information about the material that’s gotten sucked inside.

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More information: http://arstechnica.com/science/2011/07/how-an-argument-with-hawking-suggested-the-universe-is-a-hologram/

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4Dpresence Unveils World’s First Live Holographic Event Platform Enabling Millions to Participate From Their Homes and Personal Devices

IRVINE, Calif., Jan. 19, 2016 /PRNewswire/ — New media company, 4Dpresence, announced today that their live HD holographic events available online to the masses.  Concerts, town halls, fundraisers, and numerous other events are now no longer limited to a single place.  The team at 4Dpresence enables CEOs, celebrities, politicians, and speakers to appear live on stage as a hologram and also interact with people from their home on stage as holograms.

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More information: http://www.prnewswire.com/news-releases/4dpresence-unveils-worlds-first-live-holographic-event-platform-enabling-millions-to-participate-from-their-homes-and-personal-devices-300206202.html