Meta Struggles With Its Own Metaverse Meetings to Gain Ground

Meta recently stated it was letting off 11,000 employees after a difficult few months. The company’s long-term plan for the metaverse remains a high priority growth area, according to CEO Mark Zuckerberg. As he pledges to keep investing in this field, Meta is still a long way from profiting from its audacious wager that virtual reality (VR) can seamlessly and profitably transition from gaming to a genuine enterprise use.

He assumed that the corporate sector would see VR’s potential to revolutionise conferences, conventions, and meetings—both internal and external—a vital but expensive business process. The idea was that VR would be technologically superior to simple video conferences; it would liven up a dry meeting, improve cooperation, especially among scattered and remote teams, forge new connections between brands and consumers, and feel hip while saving money on trip expenses.

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