As life starts to open up, now is a great time to start focusing on attendee engagement in your live events. Developing ways to engage your audience and increase audience participation can give everyone the connection that they’ve been missing. And that is just as true of virtual and hybrid events as it is for in-person offerings.
Nowadays, you don’t need to rely on cheers and claps. Instead, you can use audience participation software to enable guests to interact with your event format.
Take a moment to think about the most fun you’ve ever had at an event. What made the experience so memorable? Chances are this event stuck out in your mind because you had fun. (Really, it’s that simple!)Creating an engaging attendee experience starts with getting attendees excited to participate and return year after year.
The key to creating a memorable meeting is to make activities interactive and exciting.
We see a lot of information on the internet at the moment about virtual event engagement. We all know engagement is so important for the success of any event and it is no different at a virtual conference.
As a company, we run 100s of full virtual conferences a year. From July-December last year, we had over 160,000 Delegates attend over 250 Conferences on our Platform (majority of these conferences are multi-day, multi-stream events). We had over 91 million live stream minutes viewed so we learned a lot about how great events keep their Delegates engaged.
Event technology is evolving faster than ever before—and for good reason. Today, 90% of event professionals agree that technology can have a positive impact on the success of their events. With the rise of virtual events and hybrid events, many teams recognize that the right tech solutions can take their event experience to a whole new level. In fact, one study even found that event technology can increase event attendance by 20 percent and productivity by 27 percent.
At the start of the pandemic, many planners didn’t know where to turn to when their in-person events were postponed and later cancelled. If planners didn’t cancel or postpone their events they relied on Zoom or other webinar technology. It soon became clear, however, that the event industry would need to harness more robust tools and allocate more resources to creating engaging digital conferences, trainings, trade shows, and the like.
Four out of five MeetingPlay clients report engagement as a top challenge for virtual events — but that’s only because they haven’t yet read our new guide to virtual event engagement. In this comprehensive, fun-to-read e-book, you’ll learn why engagement matters, break down the four types that are critical to implement in your virtual events, and get inspired by examples and ideas you can implement for your own virtual events right now. Before you download, here’s a preview of what’s inside.