Hisense 🇨🇳

📍 Qingdao, China

🏢 Founded 1969

🌍 Laser TV & Ultra-Short Throw

Overview Innovations Products Applications FAQs Resources

Company Overview

To improve consumers lives and add value to partners by developing high-quality, innovative and affordable products while also committing to exceed expectations and deliver results in the United States. To become the most trusted company and loved brand in the U.S.

Consumer Electronic and Home Appliance industries by offering solutions that customers desire. We also strive to be a company that everyone wants to work for in the U.S.. Hisense was founded in 1969 in Qingdao, China and for 5 decades has been committed to developing innovative consumer electronics products. Today, Hisense is the No.1 TV brand in China and South Africa.

The company has built 54 overseas companies and utilizes 14 high-end international production facilities in Europe, Central America and South Africa. Hisense also has 12 research and development centers worldwide with the sole aim of delivering first-rate and affordable products that improve the lives of consumers.

Core Technologies

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The ‘Laser TV’ Category

Hisense effectively invented the modern ‘Laser TV’ category. Rather than a projector hanging from a ceiling in a dark room, Laser TVs sit on a credenza inches from the wall, replacing a traditional LCD TV entirely in bright living rooms.

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TriChroma Laser Engine

Their absolute highest-end models utilize three independent lasers (Red, Green, Blue) reaching over 100% of the BT.2020 color space, delivering colors previously impossible on standard flat-panel televisions.

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Ambient Light Rejecting (ALR)

Hisense pairs their Laser TVs with specialized ALR screens. The microscopic ridges on the screen physically reflect ambient ceiling light away from the viewer, while bouncing the projector’s light straight into the room.

Featured Solutions

L9G TriChroma Laser TV

The absolute pinnacle of home theater projection. A 3000-lumen, ultra-short throw projector that utilizes three pure lasers to throw a stunning 100-inch or 120-inch image from just inches away.

Hisense PX1-PRO Laser Cinema

A versatile, adjustable ultra-short throw projector designed for custom home theater integrators, allowing the user to dial in their focus for any screen size between 90 and 130 inches.

Hisense Ultra-Short Throw Optics

Advanced lenses that allow massive images to be projected from incredibly short distances, fundamentally changing how living rooms and small corporate meeting spaces are designed.

Ideal Industry Deployments

🛋️ Premium Living Room Cinema

📺 Flat-Panel TV Replacement

🎮 Massive Screen Gaming

🏢 Small Executive Boardrooms

Frequently Asked Questions

What is the difference between a Laser TV and a regular Projector?

A ‘Laser TV’ is an Ultra-Short Throw (UST) projector bundled with a specialized Ambient Light Rejecting (ALR) screen and built-in smart TV software (like Android TV) and soundbars. It is designed to completely replace a television in a normal, bright living room.

Do I have to mount a Hisense Laser TV on the ceiling?

No, that is the massive advantage. Hisense Laser TVs are designed to sit on a low media cabinet directly below the screen, exactly where a traditional TV stand would be, eliminating the need to run HDMI cables through the ceiling.

Is the screen included with the Hisense Laser TV?

For their flagship models (like the L9 series), the specialized ALR screen is explicitly bundled in the box. Hisense calibrates the laser exactly to the optical properties of that specific screen.