Today, Grand Visual kicks-off a unique, large-format Augmented Reality experience at Zürich’s main train station for Coca-Cola. The campaign celebrates the FIFA World Cup and the soft drinks brand continued support of the game. Lucky fans get to experience firsthand, what it’s like to play alongside Switzerland’s Xherdan Shaqiri on-screen.
These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do their jobs better and improve the attendee experience.
This annual review covers many of the major events technology trends to watch for this coming year.
Zello is a push-to-talk app that allows event teams to communicate via smartphones and devices using WiFi or cell data. Here is our review.
Zello: What Is It?
Zello uses voice communication to relay messages in real time. It works via an app installed on a smartphone. Zello can be used instead of event radios as a live communication tool for teams. It allows completely private channels and group chat.
More information: https://www.eventmanagerblog.com/zello-app
One way to ensure your events remain unique, innovative and exciting is to host them in weird and wonderful places. Another is to ensure your events are kitted out with the latest event technologies, such as a cashless payment system and a rapid entry management solution, replacing the need for cash and paper tickets, taking your whole event digital.
More information: https://www.nutickets.com/blog/cashless-entry-anywhere/
Wow–it’s been almost 10 years since the App Store opened! It’s hard to think back to a time when iPhones didn’t exist. In July 2008 (almost exactly 10 years ago) the first mobile app was published and Apple launched the App Store. Thus, introducing the world to the mobile app. Little did we know the impact these apps would have on our relationships, businesses and day to day life.
More information: https://www.core-apps.com/blog/event-apps-take-events-to-the-next-level/
It’s every organizers worst nightmare – an inability to communicate with attendees. With 100 things a minute happening, it is easy to look past a quick message welcoming attendees to lunch or thanking the overall sponsor for the expo hall.
Let your event technology provider take that worry off your plate. Simply adding in a couple of event beacons will both enhance communication and open up numerous sponsorship opportunities…that’s right organizer friends – SPONSORSHIP.
Event management is one of the most detail-oriented branches of project management where you need to address any issues that crop up on-the-spot and the luxury of analyzing the issue in detail is not available to you. The live experience of a large-scale event brings its own challenges that one might not anticipate. The policy of “hope for the best and prepare for the worst” appropriately describes the planning process in Event Management industry.
More information: https://www.cadmiumcd.com/blog/infographic-event-tech-improvements/
Without doubt, one of the biggest issues for associations these days is membership recruitment and retention. It doesn’t matter if your association offers personal membership, organisational membership or a mix of the two; all associations face challenges when it comes to membership.
The acceleration of social media and technology over the last few years hasn’t made things easier either.
Augmented reality and virtual reality are two of the biggest buzzwords in the technology industry right now, and for good reason. The technology, although not brand new, is developing rapidly and has huge potential to impact nearly every industry. From the fun implementation of AR in the popular Pokémon Go game to the life-changing uses in a hospital setting to practice difficult surgeries, there seems to be no limit to the impact of AR and VR on various industries.
More information: https://blog.cvent.com/events/enhance-your-event-with-ar-vr/
Creating a plan ahead of time will help lead to better mobile event app adoption.
- Design website banners that read “Download This App Now.”
- Write app teaser emails and social media tweets.
There are a lot of terrible things that can go wrong at events. In most cases, the problems can be resolved without attendees ever knowing about them. The one thing that’s definitely noticed? Lines. Otherwise known as bottlenecks. One of the most visible hiccups onsite, lines are the bane of a planner’s existence. Attendees hate waiting and lines can be difficult to break up once they form. How do you fix some of the most common lines from forming onsite?
More information: https://blog.cvent.com/events/get-rid-of-lines-at-your-event/
Recent technology trends have completely changed the face of the MICE industry. By adopting these latest event technology upgrades, event organizers can deliver exceptional events and stand out from the crowd.
Here are the top trends you should watch out for in 2018:
More information: https://blog.cvent.com/events/event-technology-upgrades-youll-need-2018/
Having worked at EventMobi for close to two years, I’ve had hundreds of strategy conversations with my clients on how best to utilize their event technology to engage and connect with their audiences, specifically when it comes to event app adoption. On these calls I like to start by asking my client, “What are the event goals for your app this year? What quantifiable thing would you like to measure in order to say, ‘This was a success!’?
Even as the event management industry has been growing exponentially, the event technology space has taken several leaps and bounds in the past few years. As event technology becomes an indispensable part of event organization, it can be interesting to see what wonders it could showcase this year. Here are some tech-trends to watch out for in 2018:
More information: http://www.explara.com/blog/top-event-tech-trends-of-2018/
eventcore is a solid event registration tool for corporate events. Here is our review.
Let’s start this review by saying that eventcore has been around for 34 years. It is a company that you may know of if you’ve worked on very demanding events that require sophisticated registration tools.
eventcore has been growing quite fast in the last few years, making the news on February 22nd, when it raised $4M.
More information: https://www.eventmanagerblog.com/eventcore-advanced-registration
Technology moves fast. Today’s latest and greatest is tomorrow’s old news, and keeping up with what’s hot can sometimes feel like a full-time job. Plus, new gear is expensive! Have no fear, we’ve compiled a list of the 15 coolest tech items that you can rent, so you can have your cake and eat it too, all without breaking the bank.
More information: https://www.eventmanagerblog.com/tech-you-can-rent
Meetings and events are designed around learning from your peers. Whether you are attending an internal meeting or you’re joining a global conference, you’re in attendance to become educated on a topic. Along with that comes networking; everyone there may not be speaking publicly, but there is still something to learn from them.
In that case, event and meeting professionals need to get creative with environments that breed both natural and planned networking.
The best events transcend engaging the audience – they make the subject matter and entire experience come alive. An increasingly popular method is projection mapping, a technique that upends all our memories of flat-screen home movie projections and creates 3D experiences like those at the Courtyard by Marriott Super Bowl Sleepover in New York City.
More information: https://www.tsnn.com/blog/projection-mapping-right-fit-your-next-event
This is the third in a series of articles by Core-apps about Event Tech Trends
Event organizers know the event app landscape continues to evolve. From changes in the Apple App Store to a continuous flood of startups, products and services penetrating the marketplace. Event organizers have no shortage of options to get an app out there, but one element of event app creation that should be consistent regardless of the platform is the user experience and the creative execution.
There’s nearly an endless (and ever-growing!) supply of technology you can utilize at trade shows and events. However, having the latest and greatest tech doesn’t necessarily mean you’ll have a more successful event or get more leads at the show. In order to be truly great, event technology should be aligned with your event goals and used in a way that promotes engagement and interaction. It needs to compliment your brand vision instead of draw attention away from it.