iBeacon and BlueTooth LE: The future of contextual events
The tech industry is abuzz with talk of beacon technology, which utilizes Bluetooth connections to communicate messages between smartphones or...
Technology
Best Drones for Live Events and Tourism
These are the highest-rated and most popular camera drones and UAVs used for filming and monitoring outdoor events and for...
5 Current Trends In The Event Industry for Event Professionals
— Even if the past strategy that made the event a success, had great attendance, participant engagement, and ROI, was as...
Virtual Reality and How It Can Be Used By Event Planners and Meeting Professionals
Virtual reality has and continues to be a much discussed concept by event professionals. However, for the best part of...
Is Your Event Ready for Augmented Reality?
Just last year, Microsoft imagined in a Super Bowl ad how their augmented reality (AR) device could change the NFL,...
Augmented Reality Retail For Enterprise
This past week, Zugara presented Augmented Reality Retail opportunities for the Enterprise at the SAP Augmented Reality for the Enterprise event. The event...
Getting Real: Virtual, Augmented Reality Move In on Events
Events and meetings are moving into a whole new dimension thanks to the emergence of augmented and virtual reality. These...
VIRTUAL AND AUGMENTED REALITY: VIRTUALLY THERE…
The challenge for any event professional is creating engaging customer experiences. In today’s digital age, empowering content whether through social...
Augmented Reality Market: 2016 Year in Review
2016 flew by and we can’t believe how incredible this year was for Wikitude and the augmented reality industry: large investments,...
Augmented vs Virtual Reality at Events. The Debate that Never Was.
There is a lot of noise these days about whether we should use Augmented Reality (AR) or Virtual Reality (VR)...
5 Marketing Trends That Will be Hot in 2017
Want the edge in 2017? Staying on top of the latest marketing trends can help catapult your events into the...
10 Best Uses Of Virtual Reality In Marketing
How do I find VR Marketing strategies that actually work? Well, today we’re going to make it easy for you....
Three Networking Gadgets That Are Transforming the Event Industry
The event industry has experienced a whirlwind of changes and improvements over the past decade. And, with unique technologies like...
Please, Drone on!
Technology is advancing at a never-before-seen rate, so it can be difficult to know the emerging trends of the future....
RFID vs NFC: The Complete Guide for #EventProfs
What does it all mean? In a nutshell – it’s simple tap and interact technology. You may not even know...
The Business Case for A Mobile Event App
Think event tech is a luxurious expense? Think again. There’s actually a great business case for allocating budget towards a...
9 Event Tech Trends to Watch in 2017
#EventTech is one of the fastest moving industries around. This year’s cutting edge device could be out of date and...
Could a Chatbot Replace the Need for an Event App?
Mobile messaging through SMS and apps like Facebook Messenger is one of the newest options for planners looking for easy,...
WRANGLER USES HOLOGRAM FOR A BIG RODEO WIN AND 32% CONVERSION RATE
I’ll admit, I’m what you’d call a city slicker. Don’t own a pair of boots. But I do know how...
Jenni Rivera’s Hologram Debuts at Day of the Dead Event in Hollywood
Fans at the 17th annual Day of the Dead event at the Hollywood Forever Cemetery, were witnesses to a hologram...
The problem with mobile event apps
A survey conducted by the IMEX Group and QuickMobile in 2014 showed that 60% of planners had used a mobile...
Tech savvy planners on registration platforms
Trying to manage an event without an online registration system is like trying to run a car without any petrol:...
Make the most of your event app
One of the common complaints we hear from event planners to event tech companies is that event planners “struggle to make...
The 6 Mobile Event Apps No #Eventprof Should Live Without
Over two-thirds of Americans own a smartphone. A study by Kleiner Perkins Caufield and Byers found that the average user...
Could Beacons Be A Short-Lived Event Technology?
“Beacons have received an increasing level of hype and coverage in the last couple of years for the way in...
New beacon enhances event analytics technology
New beacon technology brings affordable, practical tools to event analytics, helping managers organise booths and stages, set prices, and measure...
Google Just Changed Event Apps For Good
Google just announced a new wave in the way we use smartphone apps that will impact two of the largest...
Intelligent Phones Will Change The Event Industry
A phone that can think, see, feel and interact with the outside world may be closer than we think. Here...
Event Security: How Technology can Help Event Professionals Plan Smarter and Manage Risk
Given the increasing vulnerability of event venues and events that involve large gatherings, it is only a matter of time...
Not Ready To Rip Off The Band-Aid And Go Paperless? Try A Phased Event-App Adoption For Your Next Few Events
Let’s talk about some of the major reasons why your organization may not be running toward paperless, but maybe just sort of...
