The need for online events has created many more opportunities for event creators. As events moved online, event-goers also started enjoying a new kind of experience. That’s why many creators decided to continue hosting online and hybrid events even as restrictions eased.
But what are hybrid events exactly? They’re special gatherings that let guests participate either online or in-person.
Read more at: https://www.eventbrite.com/blog/hybrid-events-present-future-ds00/
There’s an interesting debate raging at the moment. It’s focused on whether hybrid events are here to stay or if the world will merely return to business as usual and resume in-person events.
It’s an important conversation as the “return to normal” continues running up against new COVID variants, but the decision doesn’t need to be a binary one.
Even as in-person events make a comeback, companies can and should include a virtual component in their events. It’s a relatively easy—and cost-effective—way to “upsize” smaller events into larger ones that reach more people.
Read more at: https://www.corporateeventnews.com/upsizing-event-attendance-how-take-small-local-person-event-and-expand-it-larger-audience-hybrid
In this episode of The Event Tech Talk Show host, Adam Parry chats with Jan-Japp In der Maur Founder of Masters in Moderation & Event Tech Tool, ConsensIQ.
Jan-Japp offers his top tech tips for hosting engaging online and hybrid events.
To read more from Jan, click here to read his blog on how to use engagement tools effectively.
Read more at: https://eventtechlive.com/top-engagement-tech-tips-from-a-master-of-moderation-event-tech-talk-show/news/punchtownparry/
For a few short weeks in 2020, the world seemed to slow. As we’ve progressed to nearly the end of the pandemic, it looks like it has begun to speed up even faster than our pre-COVID lives once again. We have all adjusted, from the way we shop to the way we work, much of it “just in time” or with greater flexibility. Who would have thought that airlines would drop their $200 change fees?
Late last year, I received an invitation to submit a session proposal for an event in the summer of 2021. While six to nine months would be a typical timeline for a call for papers/presentations (CFP), it honestly felt disconnected from reality in our “new normal.”
Read more at: https://www.eply.com/blog/call-for-papers-in-a-pandemic-virtual-and-hybrid-event-planning
If you read back through event trends and predictions blogs of the past several years, you will find many references to building online event communities to support in-person events.
So, what happened?
Continued success is what happened. Our traditional events continued to grow in both attendance and revenue. In addition, their relative predictability and reliability made them desirable for organizations, associations and independent show organizers of all sizes, many of whom events are often a large portion of their organization’s budget.
Read more at: https://www.eply.com/blog/event-communities-for-your-hybrid-events
If content was considered king before the pandemic, the enforced move to virtual and subsequent evolution to hybrid event formats has seen content’s ascendency from monarch to deity in the space of just 18 months.
Not only has the planner content role evolved from in-room to online, but it has also now evolved again with organizers needing to consider a blended balance of both digital and physical content streams that will keep two different audiences engaged in the event offer.
Read more at: https://www.cvent.com/en/blog/events/digital-content-strategies-for-virtual-and-hybrid-events
The world is facing a pandemic and everything around is changing. Global disruption from the spread of COVID-19 has caused big problems for event professionals, but this is not the end of the story. There are solutions to it.
The year 2020 is teaching us many lessons. We are shut inside our homes, doing all the daily chores by keeping inside and maintaining social distancing. It is always a good idea to visit online to join the community, to get connected with new people. Even in such difficult times your connection with the world outside is just a click away.
Read more at: https://www.eventact.com/blog/online-events
The coronavirus pandemic has changed the global events landscape forever, but that’s not necessarily a bad thing. It’s safe to say that the disruption of the past year and a half has also helped accelerate the adoption of digital technologies to benefit everyone.
While virtual events have served as an important stopgap during lockdown mandates, there’s no denying their inherent benefits. Among these are reduced travel and hosting costs and, of course, the fact that anyone with a broadband internet connection can participate.
Read more at: https://www.aventri.com/blog/hybrid-event-experience
The events industry was one of the hardest hit by the pandemic – while we worked around the situation and found ways to present events digitally, there’s no getting around the fact that, for event organizers, the world was turned upside-down. As we move into Q3 of 2021, we wanted to get an overview of the entire industry and the challenges and views of those on the ground, so we partnered with BizBash to survey industry professionals and produce a white paper about the current state of the industry, and what professionals are doing to move forward.
Read more at: https://www.aventri.com/blog/the-return-of-live-events
Virtual is still an unfamiliar event format for many, but it’s not diminishing in importance even as in-person events make a comeback in many cities. Event planning teams have to prepare themselves to mix virtual with onsite in the context of a ‘new normal’ hybrid future. Feeling anxious yet?
Don’t worry, that’s where the event technologist comes in. Your tech partner together with your team’s tech specialist can support you in creating a tech stack to serve your new event goals — and ideally to help you get set up with industry benchmarks and the data infrastructure for establishing your own.
Read more at: https://www.eventmanagerblog.com/need-event-technologist
But today, what has changed is the medium. Now, virtual events center around video content, and up to 80 percent of it will be consumed on demand after the event concludes.
Attendees’ video content habits have evolved on content streaming platforms in their daily lives, like YouTube, where they have learned to reach straight for the “Skip ad” button until the video content they came for begins to play. People generally have little patience for being marketed to when they come for interesting takeaways and actionable advice.
Read more at: https://www.eventmanagerblog.com/strategies-sponsors-virtual-event/
From live streaming to virtual audio—perspectives on the virtual event tech options available to event organizers from the CTO at a leading live experience agency.
Over lockdown, events organisers have been working frantically to find ways to keep their clients engaged with their audiences online, attempting to stay ahead of the curve on what’s achievable, cutting edge and practical. As social restrictions tighten across the UK and fluctuate worldwide, Marble LDN’s CTO, Robbie Parry, explores the pros and cons of the technology currently available for digital and hybrid events.
Read more at: https://blog.bizzabo.com/virtual-event-tech-options
Since in-person gatherings moved online, experts have been determining the best way to monetize virtual events. Apply advice from four leading event profs.
Virtual events have all but taken over the industry in the past year, and while expert predictions on hybrid note a potential shift coming in the near future, the time to monetize your virtual events is now.
Almost 75% of event and marketing professionals surveyed pivoted their events to virtual in response to COVID-19, but most organizers are still in the early stages of optimization.
Read more at: https://blog.bizzabo.com/monetizing-virtual-events
The right event platforms can make or break your hybrid event. Learn what experts consider key for hybrid event platforms so you can choose the right fit.
As events move towards a hybrid future, choosing a hybrid events platform that provides your events team with everything you need to deliver successful in-person and virtual experiences will be a key decision. From the registration process to the event itself to the connection you maintain with your audience long after the event day, the right platform has the ability to win over audience members, sponsors, and clients alike—while also helping you and your team scale.
Read more at: https://blog.bizzabo.com/choosing-a-hybrid-event-platform
Hybrid event considerations are top of mind for event professionals in 2021. Here are some key areas to review when planning your event.
As the world begins to open up again, event professionals are looking at hybrid solutions for planning their next events. What is a hybrid event? It involves both virtual and in-person audiences that are integrated to create a truly unique and seamless experience that broadens your brand’s digital reach and facilitates face-to-face connections.
Read more at: https://blog.bizzabo.com/hybrid-event-considerations
As event marketers turn to hybrid events, a major challenge that they will inevitably face is the complexity of managing hybrid event data – a task that has grown exponentially with the blending of virtual and in-person audiences. For every event campaign (and this includes virtual, in-person and hybrid events) marketers should have a trusted plan for collecting and analyzing data. And with the added data points brought by hybrid audiences, an event data strategy has never been more essential for businesses who are looking to effectively understand and report on their event success.
Read more at: https://www.certain.com/blog/data-strategy-and-event-intelligence-for-your-virtual-in-person-and-hybrid-events/
Now that we’ve seen the value that virtual events have added to our marketing strategies over the past year, there’s no doubt that they are here to stay (albeit, to varying degrees) . Now, as we begin to re-incorporate in-person experiences to complement virtual events, the spotlight is on the hybrid model as a go-to for event professionals and marketers who are looking to combine the best of digital and in-person events; however, many event marketers have questions about what constitutes the best approach to hybrid event development.
Read more at: https://www.certain.com/blog/what-does-a-smart-hybrid-event-look-like/
One of the best things about virtual and hybrid events is that they can be enjoyed by attendees from all over the world. To make sure all of our non-native English speakers can enjoy the presented content, we have integrated with Wordly, a real-time translation tool that can translate multiple languages simultaneously.
If you haven’t heard from Wordly yet, the integration allows non-native speakers and the hearing-impaired to understand and participate in a variety of connection and communication based engagement features.
Read more at: https://www.meetingplay.com/blog/going-global-how-to-talk-to-your-hybrid-and-virtual-attendees-with-wordly
Having a plan amid chaos helps soothe yourself, your attendees, your sponsors, and your stakeholders. From natural disasters to global pandemics, event professionals have learned that being fluid does not just mean having a contingency plan for a speaker cancellation. Meeting planners have long since been revered for their quick thinking and problem-solving skills, but sometimes even the experts need a little help!
Read more at: https://www.meetingplay.com/blog/5-things-you-can-do-to-keep-your-hybrid-event-running-smoothly
In short, hybrid events include both live and virtual attendees by integrating the two groups into one single event.
Having burst into life due to Covid-19, event planners worldwide agree that they’re here to stay. Indeed, 71% of event planners plan to continue with hybrid optimization when physical events return to ‘normal’.
This means that you need to know how to do these events well. So today’s lesson will be how to choose the right venue for a hybrid event. There’s no test at the end, don’t worry!
Read more at: https://www.aventri.com/blog/choosing-a-hybrid-event-venue
The beginning of the pandemic produced unprecedented challenges for the events industry. From multi-national companies to local markets, all businesses that relied on in-person meetings were staggered and faced heavy losses. With country-wide lockdowns, there was an obtrusive question in front of every event planner: Is the future of events in danger? However, recent trends in event technology have proven the industry’s adaptability and resilience.
Read more at: https://www.cvent.com/en/blog/events/corporate-meetings-event-trends
The most common way to calculate event ROI is by determining the total cost of your event – that means calculating all costs, including event venues for in-person and hybrid events to online platforms for hybrid and virtual events. Once you have this number, subtract the total revenue from the event, which will equal the profit. Take this number and divide it by the total cost of the event. Lastly, multiply this number by 100 for the percentage ROI.
Read more at: https://inevent.com/blog/event-marketing/leveraging-analytics-how-to-measure-event-roi-for-virtual-hybrid-events.html
While the past year and a half has been extremely difficult for event organizers, the pandemic has also accelerated the shift towards digital transformation. That being said, it is not all about using digital tech to keep business-critical events going in some form. As the pandemic wanes, organizers are shifting their focus from short-term survival to long-term success. Hybrid events play a central role in that long-term strategy, and here’s why:
Read more at: https://www.aventri.com/blog/benefits-of-hybrid-events
A step-by-step guide to building an event budget.
An event budget is an estimation of expenses and revenues associated with your event. It is a forecast of how much your event will cost and how much it will generate, detailed by categories.
Creating an event budget can seem like a tedious task, but it is undoubtedly an imperative one. It helps planners monitor their expenses and keep them under control, getting a better understanding of what is within their means and supporting spending decisions.
Read more at: https://inevent.com/blog/event-planning/event-budget-the-ultimate-guide-for-virtual-hybrid-events.html
While in-person meetings will never go away, virtual and hybrid (in-person combined with virtual) models are becoming more common.
Unique considerations accompany both virtual and hybrid meetings. Which model you select rests on which one will best achieve the goals and objectives of your meeting. Here are some key considerations as you incorporate hybrid and virtual into your event program.
Read more at: https://www.traveletm.com.au/blog/four-considerations-for-virtual-and-hybrid-events/
With events going fully-digital in 2020, the prospect of re-introducing the in-person element to events is becoming an exciting (albeit a little scary) reality for planners and marketers. Though people are certainly craving that face-to-face experience, in-person gatherings will be small scale and largely local for the forceable future – and hybrid events with both digital and in-person elements will play an invaluable role in rounding out those experiences.
Read more at: https://www.certain.com/blog/hybrid-event-planning-execution/
There is a lot to video, especially as we move into hybrid events. For virtual attendees, video is how your audience will consume the majority of your event. For your live attendees, unless your event is a networking dinner or gala, the same could be true for them. To help you make the most out of your event’s video content, we created a data sheet with a few different ways you can deploy it to your audience.
Read more at: https://blog.hubb.me/three-ways-to-deploy-video-for-your-event
A flawless and impactful experience is what every planner wants for their audience. One of the most important factors to deliver this experience is high-quality production. It’s what will give your content a sense of place, a sense of professionalism, a sense that you are experiencing something special. And as we move in to an age of hybrid events, it is also one of the main tools to connect the virtual and in-person audiences.
Read more at: https://blog.hubb.me/production-in-the-age-of-hybrid-events
The evolving event landscape and the rapid shift to hybrid and onsite-only events present event planners with a mix of uncertainty and opportunity. Taking full advantage of the recovery while minimizing the risk of a misstep means shifting skill sets and new talking points in partner-sourcing discussions.
But it has also created a simplicity market wherein the ability for a provider to manage things behind the scenes is a valuable differentiator. In 2020, this resulted in planners leaning heavily on their tech providers to fill the gaps:
Read more at: https://www.eventmanagerblog.com/event-tech-offers-av
As virtual and hybrid events become the norm, planners are going to need to make data-driven decisions about where to double down, especially when it comes to in-person events that historically did not offer the most efficient or reliable methods for collecting lead information. Virtual events and digital components of hybrid events promise massive reach due to increased access, but this also means more prospects that may have varying levels of interest in the event content.
Read more at: https://www.eventmanagerblog.com/virtual-and-hybrid-event-data-drives-leads