Marketing Dive: How AR is Poised to Transform Event Marketing
When predicting marketing trends for 2018 and beyond, analysts and prognosticators tend to lump together virtual reality (VR) and augmented...
More information : https://eventtechnology.org/augmented-reality/
When predicting marketing trends for 2018 and beyond, analysts and prognosticators tend to lump together virtual reality (VR) and augmented...
With higher importance being put on the overall event experience, there has been a shift in what engages attendees and...
Emerging technologies like virtual reality, artificial intelligence, and holograms are exciting – but how many planners are actually using tech...
Good events aim to deliver experiences tailored to individual attendee needs and interests, and new technology like artificial intelligence (AI) is helping...
1. Facial Recognition Whether part of a standalone app or deployed through an existing app infrastructure, facial recognition will impact...
VR and AR are leading the charge in creating unique and singular experience for attendees. As the use cases and...
I am not sure if you noticed, but things are changing pretty fast in event technology. Nobody seems to say anything...
Today, Grand Visual kicks-off a unique, large-format Augmented Reality experience at Zürich’s main train station for Coca-Cola. The campaign celebrates...
These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up...
Augmented reality and virtual reality are two of the biggest buzzwords in the technology industry right now, and for good...
Even as the event management industry has been growing exponentially, the event technology space has taken several leaps and bounds...
This is a sponsored post by Aria AV. More information about Event Manager Blog’s sponsored posts. Technology moves fast. Today’s latest and...
There’s nearly an endless (and ever-growing!) supply of technology you can utilize at trade shows and events. However, having the...
ATLANTA, March 9, 2018 /PRNewswire/ -- MoZeus Worldwide has announced the development of a new experiential marketing tool that allows users to replace...
“If I had asked people what they wanted, they would have told me a faster horse.” — Henry Ford Things that once...
The consumer shows and expos market is booming in Australia — a recent industry survey revealed that 67% of expo event creators...
Technology has the potential to transform audience engagement at your event, but just because it’s available doesn’t necessarily mean your...
In our recent brand experience study, one of the interesting findings was that Asia is by far an early adopter of technology...
At a time when mobile phones were the size of radios and video calls were the stuff of science fiction,...
You've been asking for it, and we're thrilled to be finally delivering it... For our April event intelligence webinar we're...
Technology is advancing at a rapid rate and every industry has to keep up or fall behind, which can be...
You walk into your Monday meeting to kick off planning for your next event and your boss asks, “How did...
In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from...
Live events provide an invaluable opportunity to meet like-minded professionals, exchange ideas, and establish new connections. 68% of event participants...
With constant innovations in event technology evolving week after week, it seems almost impossible to know exactly what technology you...
Augmented reality and virtual reality sound like something out of “2001: A Space Odyssey,” right? Or, if you’ve been paying...
Augmented and virtual reality, along with artificial intelligence and wearables, are some of the hottest trends in event tech for...
CES is the world’s largest technology show, if not the largest trade show across the globe. More than 170,000 industry...
Whether it’s making a list and checking it twice or end-of-year recaps and wrap-ups, winter is the season of lists....
©2017 Guest Post by Brendan Scully, Scully Creative Labs LLC Trade shows offer a great opportunity to promote your business...