How many hours did you spend on your phone at your last corporate event? Smartphones are becoming ubiquitous in day-to-day life, with 79 per cent of people in a study admitting they have their phone on or near them for virtually their entire waking day, according to IDC Research and reported in Social Times. At least 25 per cent of people couldn’t even recall a time from the previous day when they didn’t have their smartphone in the same room as them.
Event organisers from around the globe are putting cash and tokens in the past and embracing the benefits of cashless payments through Radio Frequency Identification (RFID) technology.
Rock in Rio, the Bordeaux Wine Festival, and Tomorrowland are just some of the big-name festivals taking live events to the next level by going fully cashless with RFID bracelets.
Zerista is about making meaningful connections. With decades of experience in the event industry, our team has created one of the most comprehensive, customizable, and intuitive event apps on the market. From giant life-science events with over 50,000 people to small, niche events, Zerista makes it simple to engage with your customers and help them connect with your event’s speakers, exhibitors and sponsors.
There is no particular formula for a successful event app, beyond the fact it has to be astute and in sure-step with the exhibition, festival, corporate/sporting event it represents. So, while EIN’s first Top 10 Event Apps doesn’t have any Ed Sheeran-style monopoly on the high numbers, it’s a fast-moving feast reflecting the dynamic approach of all involved and technology’s fleet foot.
More information: https://www.eventindustrynews.com/features/10-apps-enhance-events/
The Drones World Tour features the famed English musical trio “in the round” with two extended catwalks connecting giant projection screens, and voile-covered flying drones floating above the audience.
Augmented Reality (AR) is currently hot in marketing. But what impact does this technology actually have on the event industry? Is this just another cute gimmick or is there more to this electronic gadget? And what does it offer the progressive and creative event professional?
Seen any applications of Augmented Reality (AR) lately? With the aid of AR technology you can now create an engaging blend of real and virtual data – in real-time. To put it plainly: by focusing your smartphone camera on an image, your smartphone will show an overlay of additional information linked to that image. It puts a virtual layer over the real image as it were.
Identifying visitors remotely – that’s what RFID does. By linking RFID to online interaction, you can intensify the experience of your event even further. A fantastic breakthrough, but is it for any event?
Radio Frequency Identification (RFID) is a wireless technology that is built into tags that can be incorporated into badges or wristbands. RFID makes it possible to store information in the tags that can be read remotely. As in the case of the Tomorrowland wristbands.
Livestream apps are hot. You make a video with your smartphone and your followers tune in live, looking through the lens of your camera. With apps such as Periscope, Facebook Live, Twitter, … this is child’s play. And that’s not all. You can also chat live with your viewers, at the same time. So plenty of interaction. And what are the pitfalls of such a livestream? We give you the pros and cons here.
There’s nothing worse for an attendee than staring at a huge and complicated event registration form and not know where to start. An online registration form that you, as an event manager, approved for publishing.
You are about to lose that potential attendee. You’ll be lucky if you don’t. And if the attendee will have the courage to fill out the form and register, you’ll more than likely incur a big headache while trying to process the information he or she submitted.
Standing in line is not a standout part of most meetings or conferences. It’s nothing like, for example, standing in line at Comic Con, which is basically an event in itself.
But this doesn’t mean that wait time is entirely gone. Your attendees are always going to spend some time standing by, waiting for speakers to begin, waiting for their turn to talk to an exhibitor, waiting in between sessions… No matter how tightly you’ve scheduled your event, waiting around is inevitable.
There are more than 1.8 million meetings and events in the U.S. and 5 million worldwide, but the average attendee will only go to 4-6 events per year. If you want to up your odds that YOUR event is one of the six they attend, then you need to ensure you’re designing the an attendee journey that will get them excited and keep them that way from initial registration to final departure and beyond.
One of the the biggest tech tools on the tip of everyone’s tongues today is event apps. Yes, they have been around for a few years now. Yes, they aren’t the hottest new tool on the market. However, event app providers are coming up with new ideas and innovative ways to make apps even more relevant for event professionals today. From the discovery of big data to smart watches, app providers are taking notice of growing trends and working to integrate them into their solutions.
More information: http://blog.etouches.com/event-tech/making-a-splash-with-your-event-app/
Today’s event professionals have revolutionized events as we know it by implementing different strategies, trends, and technologies, such as going paperless. From registration to post-event data reporting, digitalizing and using mobile event management also happens to be one of the biggest trends predicted for 2016, along with using RFID and beacons as event technologies.
Self-service transactions have experienced a surge in popularity over the past few years. According to Self Service World magazine, 27,000 self-service terminals were shipped to retail businesses worldwide in 2012. And this growth is projected to steadily rise to a whopping 60,000 terminals by 2018!
Customer demand to use kiosks for visitor registration and badging is also increasing in the congress and event industries. It is pretty clear that several arguments are in favour of self-registration over traditional attendee transaction methods.
More information: http://blog.etouches.com/event-tech/self-service-new-standard/
After years of conjecture, development, and dreaming, it’s almost hard to believe that the day of virtual reality has arrived. But now that Virtual Reality (VR) has finally reached the consumer level, and tech giants like Google and Samsung are getting involved in shaping the experience, the possibilities for interesting VR applications are growing.
If you’ve ever been frustrated that you can see a list of attendees in your mobile event app, but can’t connect with them directly, or immediately, this app is for you. DoubleDutch, a global provider of mobile event apps and event performance analytics, today announced new messaging and channel feature…
QuickMobile, a global leader in enterprise mobile meeting and event apps, released a new user interface for its mobile app and analytics platform, replicating the experience users have in most mainstream consumer apps. QuickMobile plans to erase one of the biggest barriers to enterprise mobile app adoption by redefining the user experience as well as enriching engagement at events through the app.
When you think “conference app,” the look, feel, and revenue model of SummitSync is probably not what comes to mind.
Virtual Reality has been a lot of fun for a few years now, but a new VR platform unveiled at the Professional Convention Management Association Convening Leaders conference may mark the tipping point from entertainment to business essential.
Although it’s not necessarily a new innovation, recent advancements have made virtual reality (VR) more immersive and affordable than ever before. As a result, VR is now capturing our imaginations and transforming everything from everyday experiences to industrial design processes — and smart brands are sitting up and paying attention.
What makes VR so impactful?
More information: http://freemanxp.com/insights/blog/why-virtual-reality-and-why-now/
Everybody is talking about how virtual reality will change the events industry. While the opportunity is exhilarating, it’s also important to know how to best approach VR from a strategic standpoint and how to put the right people in place to ensure success.
VR is an exciting, trending technology. And it’s something everybody wants to experience at events. But don’t forget about its real purpose in the event space — it is a tool to engage and connect with attendees, and make an impact with your brand.
Drones, those remote-controlled quadrocopters you probably have seen and heard whining overhead—have come a long way from their early role as solely military tools. They’re now being used in industries ranging from real estate to beachside shark spotting to virtual venue site inspections. In fact this more than $20 billion industry, which is predicted to grow up to $140 billion by 2020, also is winding its way into meetings and events, providing a downrush of excitement for audiences of all kinds, according to Christine Hilgert, CMP, senior vice president of meetings, Meeting Expectations.
More information: http://www.meetingsnet.com/event-tech/drones-moving-events-speed-flight
Drones can add some , but as is true for most new technologies, there are tricks to doing it right. Here are seven key things to know when contemplating using drones at an event, according to Christine Hilgert, CMP, senior vice president of meetings, Meeting Expectations, who spoke about drones at a recent MeetingsNet webinar.
Meeting planners are people people—they have to be, given that what they do is all about providing in-person experiences. So the thought of using virtual and augmented reality in meetings has been a little controversial, said Brandt Krueger, educator, speaker, consultant who specializes in the field of meeting technology, during a recent MeetingsNet webinar.
Few things make you simultaneously wish you were in someone’s shoes and feel so glad that you’re not as watching someone jam out to a Paul McCartney concert via an immersive virtual reality headset in front of a room full of people. Yes, the guy who donned the headset and boogied down at the start of a session on cool technology trends at the Financial and Insurance Conference Planners Annual Meeting was undoubtedly having a blast.
Street festivals and other community events can attract large crowds, but a crowd doesn’t always ensure impressive sales. Events that rely upon food trucks, bars, or merchandise vendors circulating on foot traditionally expect attendees to pay in cash. This limits sales right from the start because attendees are limited to the amount of cash they have on hand. Even if they come across items that they would like to purchase after running out of cash, they are often left to search for an ATM and stand in line. In many cases, that isn’t even an option.
More information: http://www.simpli-fi.co.uk/market-trends/cashless-events/
If you’re looking at event technology trends for 2015/2016, here’s what you will need to know first.
Interactive touch screens will be everywhere. We have them on our phones, on our computer screens, in cinema kiosks, and now our attendees will use them from their personal mobile devices at our events. They will ask questions and otherwise interact with presenters from their interactive touch screens. The long walk to the microphone (and its stress for attendees) will disappear.
Remember the days when you went to Wembley to watch the football match and Wimbledon to watch the tennis or to a conference for the content and the off chance you would find someone with whom you could do business?
Increasingly, the match or content is not the only driving force for attendees. There are so many demands on our attention. Ride the Tube and people are running their finger down their smart phone checking e-mail or thumbing away texting or engaging in social media. Loud music, flashing scoreboards, video screens bombard us at sporting events.
More information: http://www.simpli-fi.co.uk/service-highlights/using-an-event-app/
Creating an app for your event that attendees can download and use as a one stop source of information offers huge rewards for event organisers.
Not only does a well designed app provide visitors with a one stop reference point for information about your event, it opens up new and exciting channels for delegates to communicate with you and with each other. From the comfort of their phones, attendees can network with other guests, plan schedules, ask questions and leave feedback.