10 POPULAR RFID BRAND ACTIVATIONS FOR SPORTING EVENTS

As the world becomes increasingly digital and brand partnerships are the mainstay of live events, organizers are tasked with finding innovative ways to connect brands with their audiences. Brand partners are now looking to amplify interactive sponsorships with measurable results, as traditional activations such as product sampling, logo and ad placements fail to provide the ROI in justifying the high price tag.

More information: https://www.intellitix.com/en/10-popular-rfid-brand-activations-sporting-events/

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