Ten AI-Powered Event Management Use Cases

AI has swept the events sector, as it has in many others. Our speakers and guests at the recent INSIGHT conference discussed the several innovative ways businesses are already utilizing AI to enhance their events, maximize the attendance experience, and streamline their procedures. Two peer conversations and multiple seminars on AI in event management were featured in the INSIGHT curriculum. Among the use cases from our internal teams, partners, clients, and other events industry stakeholders are the following:

Individualizing Suggestions

Teams working on marketing and events are exploring a variety of AI-driven customisation options. RainFocus leaders demonstrated during INSIGHT how our platform groups participants based on their activity using predictive analytics, then provides real-time, personalized suggestions for sessions, exhibitors, and networking. Relationships between session attendance and job title, firm, industry, and other factors can be found with the use of data.

Analysis of Post-Event Data

After the conference, RainFocus’s vice president of events, Rodney Hart, combined survey results into easy-to-understand conclusions using artificial intelligence. Two weeks later, at our Encore event (now accessible in RainFocus On Demand), Rodney revealed these key insights. Analysis that used to take weeks can now be completed in days thanks to these time-saving techniques. Every year, AI has been used in conjunction with RainFocus’ robust dashboards and reporting features to assist our clients in locating the data they require to develop more effective event strategies.

Automating Setup Activities

AI can automate a number of event planning chores, including budgeting, spending management, sponsorship approvals, speaker scheduling, and personalization in addition to data analysis. AI is capable of analyzing call for paper submissions, assessing sponsorship bids, and projecting future costs through the use of machine learning and natural language processing. Event teams are able to make better judgments and save time because to this automation.

Transcription and Cleaning of Audio and Video

Event session audio and video transcriptions might be laborious to produce or rife with errors. Numerous INSIGHT speakers talked about how they are now saving time by using AI to clean up their transcripts and make session information more broadly available. Salesforce’s Scott Allan, for instance, stated that his team is converting transcriptions into bulleted session summaries for those who missed it using their in-house AI, Einstein.