5 tips for engaging attendees with conference app gamification

What does gamification mean, and why has it become a leading trend in the event technology world? In short, gamification is the process of taking concepts that are typically used in games, such as point systems, scoreboards and prizes, and applying them to your event marketing goals.

Gamification is one of the most intuitive, enjoyable ways to keep your attendees engaging with your conference app and across your event campus. Friendly competition encourages them to explore, meet with exhibitors and sponsors, attend sessions and network with fellow attendees.

More information: https://www.eventbase.com/blog/5-tips-for-engaging-attendees-with-conference-app-gamification

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