EIGHT STRATEGIES FOR LEVERAGING VIRTUAL REALITY AT EVENTS
The November release of the Samsung Gear VR marked the beginning of what is bound to be a wave of consumer-friendly virtual reality devices made available to the public—especially with its (relatively) affordable $99 price tag. But event marketers capitalized on VR well before it hit the mainstream.
More information: http://www.eventmarketer.com/eight-strategies-for-leveraging-virtual-reality-at-events-2/
