Why Some Event Technologies Fail to Deliver
Not all event technologies succeed as expected. High costs, complex implementation, and lack of user adoption often prevent new tools from gaining traction. Understanding why certain technologies fail helps organizers make better choices.
1. Virtual and Augmented Reality
High costs, limited accessibility, and a steep learning curve have slowed the adoption of VR and AR in events.
2. Mixed Reality Devices
Expensive hardware and compatibility issues have limited the use of mixed reality glasses at events.
3. Blockchain for Event Management
Technical complexity and lack of standardization have restricted blockchain’s success in ticketing and data security.
4. The Metaverse
High development costs and limited practical use have prevented the metaverse from becoming a mainstream event tool.
5. Hybrid Events
The complexity and added costs of managing both in-person and virtual elements have made hybrid events less attractive.
Conclusion
Careful evaluation of costs, infrastructure, and user experience is essential before adopting new event technologies.
