Tech Thursday: All the Information You Need to Plan Augmented Reality Events

It may surprise you to learn that last year, 88% of event coordinators were setting up virtual reality (VR) events. Additionally, 87% of them have an event with augmented reality (AR) scheduled. It is evident that virtual event planning is very popular at the moment.

We’ll break down everything you need to know to feel confident about having this talent on your resume, whether you’re new to event tech or you’re searching for ideas for that next big VR and AR event.

Virtual reality (VR) versus augmented reality (AR)

We can view our environment through a hardware filter called augmented reality, which overlays a picture, sound, or effect on top of it. The most popular way to use it is through smartphone apps. On the other hand, virtual reality is a completely immersive experience that frequently calls for a complete controller system and headset in order to fully enjoy.

Pop culture and the video game industries have contributed to the increased popularity of these technologies. There are several benefits to incorporating the newest technology into your event planning approach, whether it is for a whole AR/VR event or simply a portion of it.