Matchmaking at your event will enhance the experience of your attendees. ROI

It is crucial to take attendance’ retention and attraction into account while preparing an event. Utilizing event matchmaking technology to pair attendees at your event is one of the best ways to increase attendance and produce a more amazing experience.

Event planners can match attendees with people who have similar interests by using cutting-edge technologies like artificial intelligence (AI) or machine learning algorithms to find commonalities between their visitors’ preferences and interests. This encourages people to interact with one another and do genuine business at your gathering by fostering meaningful connections among the crowd.

You may create groups based on specific criteria, such as age ranges or common hobbies, by utilizing AI-driven matching, which boosts engagement and provides attendees with something special they might not be able to find elsewhere.

Additionally, because advertisers might target the right clients through customised matches using the information gathered from these events, this type of targeted grouping offers a chance for sponsorships and new revenue sources.