7 Creative Ways of Using Beacons at Events & Conferences
Steve Jobs, bless his soul, had always said “You’ve got to start with the customer experience and work backwards to the technology.”
When it comes to events and conferences, especially ones of huge magnitude, it becomes very easy for attendees to feel quite lost without help.
More information: http://blog.event2mobile.com/7-creative-ways-of-using-beacons-at-events-and-conferences