Event management is one of the most detail-oriented branches of project management where you need to address any issues that crop up on-the-spot and the luxury of analyzing the issue in detail is not available to you. The live experience of a large-scale event brings its own challenges that one might not anticipate. The policy of “hope for the best and prepare for the worst” appropriately describes the planning process in Event Management industry.
Having worked at EventMobi for close to two years, I’ve had hundreds of strategy conversations with my clients on how best to utilize their event technology to engage and connect with their audiences, specifically when it comes to event app adoption. On these calls I like to start by asking my client, “What are the event goals for your app this year? What quantifiable thing would you like to measure in order to say, ‘This was a success!’?
Even as the event management industry has been growing exponentially, the event technology space has taken several leaps and bounds in the past few years. As event technology becomes an indispensable part of event organization, it can be interesting to see what wonders it could showcase this year. Here are some tech-trends to watch out for in 2018:
eventcore is a solid event registration tool for corporate events. Here is our review.
Let’s start this review by saying that eventcore has been around for 34 years. It is a company that you may know of if you’ve worked on very demanding events that require sophisticated registration tools.
eventcore has been growing quite fast in the last few years, making the news on February 22nd, when it raised $4M.
Technology moves fast. Today’s latest and greatest is tomorrow’s old news, and keeping up with what’s hot can sometimes feel like a full-time job. Plus, new gear is expensive! Have no fear, we’ve compiled a list of the 15 coolest tech items that you can rent, so you can have your cake and eat it too, all without breaking the bank.
Meetings and events are designed around learning from your peers. Whether you are attending an internal meeting or you’re joining a global conference, you’re in attendance to become educated on a topic. Along with that comes networking; everyone there may not be speaking publicly, but there is still something to learn from them.
In that case, event and meeting professionals need to get creative with environments that breed both natural and planned networking.
The best events transcend engaging the audience – they make the subject matter and entire experience come alive. An increasingly popular method is projection mapping, a technique that upends all our memories of flat-screen home movie projections and creates 3D experiences like those at the Courtyard by Marriott Super Bowl Sleepover in New York City.
This is the third in a series of articles by Core-apps about Event Tech Trends
Event organizers know the event app landscape continues to evolve. From changes in the Apple App Store to a continuous flood of startups, products and services penetrating the marketplace. Event organizers have no shortage of options to get an app out there, but one element of event app creation that should be consistent regardless of the platform is the user experience and the creative execution.
There’s nearly an endless (and ever-growing!) supply of technology you can utilize at trade shows and events. However, having the latest and greatest tech doesn’t necessarily mean you’ll have a more successful event or get more leads at the show. In order to be truly great, event technology should be aligned with your event goals and used in a way that promotes engagement and interaction. It needs to compliment your brand vision instead of draw attention away from it.
Acquisition will expand Cvent’s industry-leading portfolio of mobile event technologies to enhance the attendee experience, generate meaningful sponsorship opportunities, and drive increased event ROI.
Cvent, a market leader in meetings, events, and hospitality technology, has announced its intent to acquire QuickMobile, a pioneer of mobile event apps, based in Vancouver, British Columbia.
How do I ensure a smooth and fast entry process for my attendees? How can I make sure that data can quickly be changed on-site at the event without causing delays?
XING Events, Boomset along and Choose 2 Rent have announced a new partnership. The aim of this partnership is to offer organisers a smooth and fully automated entry process with state-of-the-art technologies.
iVvy, the world’s first real-time booking engine for the events industry will be launching in the UK in June 2018.The software will enable venues to publish live-availability and pricing for their meetings and event spaces, while equipping them with the tools to market and manage their function space, all from the one centralised location.
After launching in Australia in 2009, iVvy now has over 12,000 users across 13 countries and has established corporate partnerships to allow for global distribution of inventory.
Mobile event apps have stormed onto the scene over the last few years. The rise of the smartphone has led to the almost universally held belief that they can supplant dedicated devices completely and will be better on all levels. Literally, hundreds of providers appeared in the market and they are all hungry for your business.
In some respects they are right. There are undoubtedly many more things you can do with a smartphone than you can do with an electronic voting keypad.
Have you ever heard of “nomophobia” before? Nomophobia is the fear of being without one’s phone. Whether or not you’ve heard the word before, you’re probably very familiar with the fear. People are emotionally connected to their phones. They feel anxious if they miss a text. Phones are so ingrained in our lives now that many people find themselves absentmindedly checking their phones when they get bored, or even when they aren’t.
People don’t register for your B2B event for the chance to hear your speakers. They register for the chance to meet your other attendees. After all, B2B events are about making useful connections for the future — so the more opportunities you can provide for networking, the better.
As a busy event creator, though, you might be wondering how you can provide networking opportunities beyond another sponsored social mixers.
The consumer shows and expos market is booming in Australia — a recent industry survey revealed that 67% of expo event creators are running new shows in 2018.
Strong growth means increased pressure on your event to succeed. Events that fail to innovate and deliver high value to exhibitors and sponsors will be left in favour of the new kids on the block. To avoid losing market share to new entrants, your event needs to stay ahead of the curve.
Stories are becoming increasingly popular amongst social media users as a quick and easy way to share important moments as they happen. Where events are concerned, stories are the perfect tool for creating FOMO (fear of missing out). How can eventprofs make the most of stories and encourage attendees to share the load?
Little did Snapchat’s founders, Evan Spiegel and Bobby Murphy know, when they created Snapchat in 2012, they created more than a photo app.
Face recognition (FR) is rapidly becoming part of our everyday lives.iPhone X users open their phone using FR as their passwords. Airlines andTSA are starting to use FR as a faster and more secure way of check-in and boarding flights. Apple, Facebook, Google and Snapchat have made recent significant investments to build their FR capabilities. It is likely, in the next few years, that FR will help to eliminate passwords and provide easier and more secure ways of protecting our online identities and data.
With more than 200 million daily active Instagrammers visiting a brand profile each day, Instagram is an incredibly powerful visual discovery platform. And starting today, Eventbrite’s event creators can add a “Get Tickets” button to the profile page of their Instagram business account, making it easier for potential buyers to not only learn more about the shows and events they’re offering but to act on their interest by buying tickets via a simplified checkout process.
Event Tech Live is Europe’s only show dedicated to event technology. Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from last year’s event.
From the Brand and Buzz Stage at Event Tech Live, 9th November 2017.
Booking live entertainment is a murky world unless you have the experience and networks to negotiate it. However, the added value that exciting entertainment can bring to the private events sector cannot be overstated. It’s time to find a way to make the whole booking process clearer, to the benefit of event organisers and, ultimately, attendees.
Technology has the potential to transform audience engagement at your event, but just because it’s available doesn’t necessarily mean your audience will use it.
Securing participant buy-in requires strategic pre-planning and is vital if you wish to maximise the return on your investment. We asked the designers of seven leading event tech tools for their advice on increasing adoption…
On April 12th, the world celebrated GMID (Global Meetings Industry Day). I had the opportunity to celebrate the GMID Mexico event in Leon, Guanajuato – the very heart of Mexico. There, I met more than 300 event professionals who came from across Mexico to celebrate together.
Behind every meeting, conference, and incentive trip, there are event organizers making an impact on businesses, economies, and communities.
You’ve been asking for it, and we’re thrilled to be finally delivering it… For our April event intelligence webinar we’re gave you an up close and personal encounter with our entire suite of event technology AND the people who build it.
See all of the Tribe tools in action, meet the brains behind each of our partner companies and see what your events could be like with the ultimate in event tech connectiveness.
Busy is a feeling event creators know all too well. Whether it’s tackling a long to-do list or stretching a budget as far as it can possibly go, event creators are masters at solving problems — and getting the most out of every dollar (and minute) they invest.
Which is why, as an event creator, there’s so much to love about technology.
Imagine having a pair of shoes that recharges your phone as you walk, a shirt that lets your coworkers know when you’re in a bad mood and contact lenses that project directions straight onto your eyes. This will all happen in the future, at least according to Time Magazine.
This is great news for an industry that is always looking to improve the experience of attendees and organisers alike.
Event app notifications, alerts, messages – your event technology likely has different ways you can communicate to and update your attendees. Traditionally, you might consider these tools as vehicles for communicating time-sensitive updates like speaker changes, room adjustments or letting them know lunch has been served. However, looking beyond these as a means to simply communicate and considering other use cases is a great strategy for optimizing your messaging to attendees.
You walk into your Monday meeting to kick off planning for your next event and your boss asks, “How did the last event go?” It isn’t enough to just reply, “It went great!” without any supporting metrics or data to prove the success. You are accountable at this very moment. Event metrics are essential in justifying effective costs on marketing events to the leadership team.
How do you measure your events? Where do you begin?