Top Marketing Statistics, Trends, and Data for the Events Industry

You’ve come to the correct site if you’re looking for the most complete list of event marketing, event management, and event planning data.

The COVID-19 epidemic may have caused the events industry to pause and shift course, but it also spurred amazing innovation. Would you think that 60% of executives consider events to be the most important marketing channel for attaining company objectives? Furthermore, Verified Market Research, a renowned international research and consulting group, projects that the worldwide events market will generate a staggering $2.194 trillion by 2028, a significant increase from the $887 billion it brought in in 2020.

To help you with your event plan or to use as material for your upcoming event marketing presentation to win over important stakeholders, we’ve created a collection of marketing and event data. You can scroll down the page or select a section from the table of contents.