Some call it a Social Feed, others an Event Pulse, or Idea Blog. But no matter what you call it, the Experience Wall can be the most important feature of your event app.
Why? Simple. Because it’s tied directly to the return on experience (ROE) of your event!
For marketers, ROE is everything — it’s how we measure success. The in-app Experience Wall not only helps show the big picture of attendees’ ROE, but is also a great tool to build community and promote both your meeting initiatives and your organization’s culture.