How to Convince Your Boss to Implement an Event App

As a seasoned industry professional, you have attended, organised and managed plenty of events. You know that innovation is key to a successful event. It only makes sense that you want to stay ahead of the curve.
However, you still have your boss to report to and sometimes convincing your boss (or client) that you need to invest in newer ways of making an event more interesting and engaging is a task that’s easier said than done.


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