The Power of Smart Content in Mobile Apps

Event mobile apps are transitioning from portable directories to personalization tools. Delivering specific content—reminders, suggestions, or push notifications—at the precise moment when it is most valuable (and based on attendees’ interaction with the app), not only enhances the attendee experience, but delivers a number of important benefits to planners.

More information: https://meetingminds.cvent.com/events/power-smart-content-mobile-apps/