Webinars and virtual events have represented strong tactics to generate demand for many years now, but in light of the pandemic, the digital channel has grown exponentially with no signs of slowing down. Managing an event successfully requires planning and coordinating several moving parts, such as finding the right platform, attracting the right audience, and presenting the right content. But there is one factor that, no matter the format, will make or break your virtual event – the speakers.
Personality, expertise, confidence, and credibility have always been core traits of great speakers. One trait consistently separates great speakers from not-so-great ones: preparation. And event planners play a key role preparing them. Taking the right steps and planning ahead means you’ll enable speakers to present themselves in the best possible way, be confident the technology is going to work, and take care of all practical aspects so that they can focus solely on providing value to attendees and meeting their expectations.
Do you have tips for preparing speakers for virtual events? Kindly share with us.