[Timothy Myres]

The power of audio for marketing and storytelling has never been greater. While audio is not a new medium, its use has surged dramatically in an era where television and video have been largely dominant.

From a marketing perspective, voice has the power to differentiate brands from competitors and create a unique identity. It brings emotions to life and creates strong bonds with listeners. When we listen to the radio or a podcast, we feel that we know the hosts and connect with them deeply.

In that sense, audio is filling a human desire for connection.

Have you ever thought about this? Do you have any ideas to make it bigger?

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