How to Use Artificial Intelligence in B2B Event Marketing (+7 Tools for the Job)

The swift rise of artificial intelligence (AI) has opened up new doors in pretty much every industry and function. Operations, tech, and yes, marketing.

‍As notorious early adopters, marketers across the globe are now old pros at using ChatGPT to generate blog post drafts and email copy. But sophisticated AI applications have even more to offer.

In virtual event marketing, where innovation is still on fire post-pandemic, marketers have a ton of opportunity to pull ahead of the competition by incorporating AI into their B2B event strategies.

How? We’ve got all the details.

Let’s discuss:

  • Benefits of using AI in event workflows
  • How to integrate AI into your event workflows
  • 7 essential AI tools for event marketing

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