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What Does a Smart Hybrid Event Look Like?

Now that we’ve seen the value that virtual events have added to our marketing strategies over the past year, there’s no doubt that they are here to stay (albeit, to varying degrees) . Now, as we begin to re-incorporate in-person experiences to complement virtual events, the spotlight is on the hybrid model as a go-to for event professionals and marketers who are looking to combine the best of digital and in-person events; however, many event marketers have questions about what constitutes the best approach to hybrid event development.

Read more at: https://www.certain.com/blog/what-does-a-smart-hybrid-event-look-like/

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