Designing With Empathy: The Key to Event Personalization

When Event Experience Leaders consider individual needs and preferences, attendees have a better time, and the event sticks with them longer. Event personalization helps build trust between planners and participants and helps ensure attendees leave satisfied.
During The Key to Event Personalization, a webinar we hosted with Naomi Clare-Crellin of Storycraft Lab and Megan Henshall of the Google Experience Institute (Xi), we dove into the philosophy behind event personalization and offered techniques for implementation.
Read more at: https://www.bizzabo.com/blog/the-key-to-event-personalization/
Read similar stories at: https://eventtechnology.org/category/technology-news/audience-response-news/