Getting Event Agencies to be Virtual and Hybrid Ready

Lifesize Video Conferencing

The event industry has traditionally been slow to adopt new technology. COVID-19 changed it all. The pandemic forced event agencies to move events online and they had no option but to take the leap. But as the barrier to entry for virtual events is low, it led to an overcrowded online space filled with cookie-cutter virtual events.

The winners of this digital pivot will be the event agencies that are able to differentiate themselves by creating unique virtual experiences.

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