Posted on Leave a comment

How to Create a Content Marketing Strategy for Virtual Reality

Customers are more inclined to engage with or purchase from brands they feel the strongest connection with. This isn’t a new development. What is new is the definition of the term “engagement” itself, or more accurately, what defines a customer’s engagement.

For many customers today, an experience is inauthentic if it’s not interactive.

More information: https://blog.hubspot.com/marketing/content-marketing-strategy-for-virtual-reality

Posted on Leave a comment

WHITE LABEL EVENT APPS: WHAT YOU NEED TO KNOW

Event apps have become integral to event marketing strategies. Yet a recent update to the Apple App Store has caused a dramatic shift in the industry. The Event App Primer covers everything you need to know to stay abreast of these changes.

Get ready for the future of event apps.

More information: https://blog.bizzabo.com/future-of-event-apps

Posted on Leave a comment

YouTube makes live streaming faster than ever

Live streaming isn’t always as “live” as you’d think.

Streaming videos may often look like they’re happening in real time, but technological challenges typically prevent those streams from broadcasting that quickly, resulting in a seconds-long delay.

Not anymore. YouTube now has a solution that cuts down that delay, known as “latency,” to just a couple seconds.

More information: http://mashable.com/2017/09/05/youtube-live-streaming-ultra-low-latecy.amp

Posted on Leave a comment

How to Engage Your Live Stream Audience

It is now an expectation that events have an online aspect. Anyone can add an online element, but how do you make that element valuable and engage your live stream audience?  Strategic thinking is required to organize and provide a positive remote experience. There is no point to be live if you are not going to engage actively with your remote viewers. Need more ideas on how to improve engagement with your audiences?

More information: http://helloendless.com/engage-live-stream-audience/

Posted on Leave a comment

The All-Inclusive Guide to Virtual Reality At Events

The use of virtual reality at events is a huge trend. However, it’s not just a trend, the use of virtual reality at events is here to stay. In this guide, we will teach you everything you need to know about VR and how it can be used at events. From the differences between realities, the tools you can use to implement VR and ways you can incorporate it into your own events. Let’s jump in!

More information: http://helloendless.com/virtual-reality-at-events/

Posted on Leave a comment

How Augmented Reality Will Impact Meetings and Events

Thanks to Apple’s recent product launch event, augmented reality (AR) is getting a lot of attention these days. Apple’s next generation of phones — the iPhone 8, iPhone 8 Plus and iPhone X — will all carry Apple’s ARKit, a free iOS 11 software update that enables developers to create augmented reality applications that place digital objects in the real world.

More information: https://skift.com/2017/10/11/how-augmented-reality-will-impact-meetings-and-events-in-the-future/

Posted on Leave a comment

The Freelancer’s ‘Little Black App’

The ‘gig’ economy is no longer a buzzword. The event environment has changed as has the way freelancers work with event organisers. Temporary positions are common and organisations contract with independent workers for short-term work on a regular basis. But there are pain points to this new way of working. Scheduling, communicating with and booking freelancers can be a nightmare, especially in the deluge of applications used at every juncture in the event organising process.

More information: https://www.eventindustrynews.com/news/event-technology-news/freelancers-little-black-app/

Posted on Leave a comment

New Technology Products 2018

Event Tech is no different. The companies producing it are continually looking to develop the services they offer to make our operational tasks more efficient. So how do you stay abreast of the latest industry products? It’s simple really; follow the Event Industry News guide to 2018’s new technology products.

More information: https://www.eventindustrynews.com/news/event-technology-news/new-technology-products-2018/4/

Posted on Leave a comment

What You Need to Know: Getting Started with Event Technology Integration

Congratulations! You’ve jumped on the bandwagon and decided to use one or more technology apps for your upcoming event! Maybe you’re trying out a session content management system to replace your HUGE spreadsheet, or you’re saving paper by putting the event handbook in digital format for the first time.

A group of trees in Oregon is silently cheering for you.

More information: http://blog.hubb.me/2015/10/14/what-you-need-to-know-getting-started-with-event-technology-integration/

Posted on Leave a comment

2017 Event Tech Trends: Where Are They Now? (AR/VR)

Back in 2016, we released our predicted tech trends for 2017. We were super excited about those trends back then, and it is amazing how much has already happened. We’re now looking into tech trends for 2018, and that made us think – as much as we need to be constantly looking forward, we should take a second and look back to see how far we’ve come in regard to event technology. Read on as we review our 2017 trend predictions and see where they are now, one year later.

More information: https://blog.cvent.com/events/2017-event-tech-trends-predictions-where-are-they-now-ar/

Posted on Leave a comment

How to Get Started With RFID at Your Music Festival

ou’ve heard the buzz about RFID. Chances are, you’ve wondered if RFID could be the tech that brings your music festival into the future.

But if you’re cautious, you have good reasons. The last things you want are faulty wristbands or poor fulfillment, leaving fans more frustrated than ever.

More information: https://www.eventbrite.com/blog/academy/rfid-music-festivals/

Posted on Leave a comment

Drive your event’s success with the Eventbrite Organizer App

As an event organizer, you’re constantly on the go, and it’s important that your ticketing partner keep up.  That’s why effective tools, like the Eventbrite Organizer app, are available at the palm of your hand to help you provide the best possible onsite experience for your attendees.

Eventbrite Organizer gives you the power to oversee sales, manage entry operations, and maximize revenue, all from a single app. Learn how you can:

More information: https://www.eventbrite.com/blog/solutions/event-organizer-app/

Posted on Leave a comment

How to Livestream Your Event on YouTube

Live video has truly come into its own as a major player in the event marketing business. Not only are attendees increasingly expecting livestreams, events are able to more easily provide them — thanks to platforms like Facebook Live, Periscope, and YouTube Live.

While it may seem daunting at first glance to even consider livestreaming your event, it’s definitely worth your while.

More information: https://www.eventbrite.com/blog/how-to-livestream-an-event-on-youtube-ds00/

Posted on Leave a comment

The Best Event Apps for Every Type of Event

Event apps are no longer a nice-to-have for big events. Tech-savvy attendees expect them, while sponsors and partners love the granular data they yield on what’s most interesting to your fans.

When integrated seamlessly with your event, event apps can help you deliver a personalized experience at scale. But with so many apps out there all boasting similar features, how do you choose the right one?

More information: https://www.eventbrite.com/blog/best-event-apps-ds00/

Posted on Leave a comment

Level Up Attendee Engagement – Use a Mobile Event App to Achieve Your Goals

Who doesn’t like a good game? Whether you’re a fan of the classics like Mario and Zelda or you prefer the newer ones such as Pokemon Go, leveling up is how you succeed. As an event planner, you may not see the similarities between gaming and your job, but the same principles apply to both. Just as in a game how you need to accomplish tasks in order to level up, when planning an event there is a long to-do list you need to complete in order for it to be a success.

More information: https://blog.cvent.com/events/increase-attendee-engagement/

Posted on Leave a comment

7 Apps You Need To Download Before Your Next Event

Walk into any conference, trade show, meeting, etc. today and you’ll probably see people on their phones.

This isn’t necessarily a bad thing, our smart phones help us stay connected with family and friends, and have greatly enhanced the event experience for attendees. In the age of digital, event attendees are relying more and more on their smart phones for key information, content, and networking opportunities.

More information: https://blog.cvent.com/events/7-apps-to-download-before-next-event/

Posted on Leave a comment

Minimize App Clutter with CrowdCompass, Your 8-in-1 Mobile Event App

As a busy professional, you probably have quite the collection of apps that are supposed to help you “organize your life” and “increase productivity.” All of these apps take up valuable storage on your device and require you to switch in and out of each individual app whenever you want to use them. Before your next event, ask if there is an accompanying mobile event app you can download.

More information: https://blog.cvent.com/events/8-apps-in-1-saving-you-storage/

Posted on Leave a comment

Top 10 FAQs from Audiovisual Company PSAV

Any experienced planner knows the four-letter word that can save the day during audiovisual emergencies: PSAV. The global event technology company serves approximately 1.5 million meetings annually and is hired by an average of 1,100 meeting planners and event organizers—each day! Many of these events consist of multiple meetings and breakout rooms, in addition to large general sessions. It’s no surprise the PSAV team gets a ton of questions. But what may surprise you are their answers.

More information: https://www.connectyourmeetings.com/how-to/top10-psav/

Posted on Leave a comment

2 Hot Apps to Help You Usher in Summer

If it’s summer, that means there’s a new season to try out some hot apps. Here are two tools for you to test.

In the City

Add this app to your packing list! Guides by Lonely Planet is a collection of maps for major cities around the world that can be accessed offline. Each city guide includes recommendations on restaurants and attractions, a currency converter and budgeting tips.

More information: https://www.connectyourmeetings.com/feature/app-watch/

Posted on Leave a comment

How to Use Event Technology to Host a Killer Event

Event technology can improve efficiency and attendee engagement so why are you hesitating? Jump in with this guide on how you can implement the right tech for your event with the most return on investment.

Event technology encompasses a lot of areas. Deciding how and where to use it can increase your efficiency, revenue, and attendee experience. But deciding where to invest the time and money in event tech for the biggest return on investment can be a challenge. Here are the areas with the biggest return:

More information: http://www.eventmanagerblog.com/eventtech-killer-event

Posted on Leave a comment

Branded Event Apps Are Changing: Are You Ready?

Apple just rerouted the future of branded event apps. The company that once announced “You have a niche need? There’s an app for that” has—now revised their Apple App Store guidelines. Apple has effectively pivoted to “You have a niche need? Depending on certain guidelines and regulations there may be an app for that.”

For event technology providers and those that use the technology offered by event technology providers (maybe you), this is a very big deal.

More information: http://helloendless.com/branded-event-apps/

Posted on Leave a comment

Event Tech Live Replay: How Virtual Reality is going to redefine the festival experience

Introducing the session on the Main Stage at Event Tech Live, Chair Daniel Walsh stressed how quickly VR has captured consumers’ imagination, highlighting brands using the technology for on site activations and US festival Coachella sharing its weekend with those without tickets/with a headset.

More information: https://www.eventindustrynews.com/news/event-technology-news/event-tech-live-replay-virtual-reality-going-redefine-festival-experience/

Posted on Leave a comment

Gallowglass App links clients and crews

Gallowglass Crewing has released Phase 2 of the client app it launched in March, designed to enhance efficiency and improve communication between clients and crews.

Already featuring crew contact numbers as well as timings, meeting places and information on upcoming events, the app now shows profile photographs of all individuals assigned to a given job.

More information: https://www.eventindustrynews.com/news/event-technology-news/gallowglass-app-links-clients-crews/

Posted on Leave a comment

How RFID is making ‘waves’ at events today

A discrete form of wearable technology, RFID (Radio Frequency Identification) is commonly used for tracking and access control, without imposing on a guest’s event experience. RFID functions through the use of radio waves that create communication between an RFID-enabled tag and a reader. These tags are placed in badges, wristbands, apparel, and other wearable technology that work across NFC (Near Field Communication) and UHF (Ultra High Frequency) platforms.

More information: https://www.eventindustrynews.com/news/festivals-outdoor-event-news/rfid-making-waves-events-today/

Posted on Leave a comment

The Event Apps of 2018

Apps are a fundamental part of our day to day lives. From checking the weather to booking hotels, doing your food shopping to updating social media, the little icons are ubiquitous with 21st century living.

Those same icons have also become an integral part of an event organiser’s arsenal, allowing them to quickly update conference content, check pre-registrations or give attendees access to speaker content.

More information: https://www.eventindustrynews.com/news/event-technology-news/event-apps-2018/

Posted on Leave a comment

REVL, the TripAdvisor of event review apps

What Instagram has done for photos, TripAdvisor for venue reviews and YouTube for videos, REVL is aiming to do for events, and they’re well on their way.

Since REVL’s launch in January, the open aggregation system has become the UK’s largest events app, with over 46,000 venues and 227,000 events across the country. Brand partners vary hugely, and include the likes of The National Gallery, Universal Music, WeWork and BAFTA, not to mention many of the UK’s top music festivals, to whom REVL provide digital line-ups and maps, as well as video previews of events.

More information: https://www.eventindustrynews.com/news/event-technology-news/revl-tripadvisor-event-review-apps/

Posted on Leave a comment

QuickMobile. One event app to do more than you can imagine

In event apps, QuickMobile is undeniably a major player—the company introduced the first attendee-management event app in 2008. Today, QuickMobile creates custom-branded, single- and multi-event apps for event professionals across the field.

With a flexible, easy-to-learn app-builder platform, a 24/7 support team, and an array of features including live analytics, audience polling, networking tools, and more, QuickMobile helps event planners meet every type of goal by offering unparalleled insight and reach onto the venue floor.

More information: https://www.eventindustrynews.com/news/event-technology-news/quickmobile-one-event-app-can-imagine/

Posted on Leave a comment

The Society App by Conference Compass

Professionals are no longer settling for an event experience that is limited to a few event days. They long for an integration with their professional goals throughout the year. Apple recently ratified this move away from the ad-hoc nature of events and event apps, with an update of the App Store Review Guidelines. Now demanding that organisations choose a one-app solution that combines multiple event apps, keeping it in active use and making it offer continuous value.

More information: https://www.eventindustrynews.com/news/event-technology-news/society-app-conference-compass/

Posted on Leave a comment

Facebook Announces Oculus Venues. Events are the Future of Virtual Reality #IMEX17

As we anticipated in our trends report last year, the future of Virtual Reality is events. Facebook confirmed that today with the launch of Oculus Venues, a new app to enjoy concerts, movies and events via VR.

While presenting trends around the world over the last year as part of the Event Innovation Lab, I mentioned repeatedly how VR will be the fourth wave of event technology.

More information: http://www.eventmanagerblog.com/facebook-oculus-venues