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Five ways to balance the budget for hybrid events

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One of the myths about staging hybrid events is that they require a lot of additional investment.

With overall marketing budgets slow to recover and allocated event spend redirected into platforms, technology and the expertise that was required to go fully digital during this past year, rebalancing event budgets to return to live whilst keeping the extended reach provided by virtual, is a key challenge coming ove the horizon for planners.

Read full story at: https://www.cvent.com/uk/blog/events/five-ways-balance-budget-hybrid-events

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