It’s no secret that event sponsorship is a continuous pain point among event planners, even more so with regards to virtual. In fact, ranging on a scale of 1-10, leading marketers reported an average 6.5 confidence level when it comes to providing value for their virtual sponsors.
And it seems that just as soon as we’ve started to get the hang of virtual sponsorship, hybrid is right around the corner. So how can you create unique programming to attract and retain sponsors for both virtual and hybrid events?
Read more at: https://blog.bizzabo.com/event-sponsors