Today’s events rely heavily on event technology, which has completely changed how we plan, coordinate, and carry out social gatherings. From platforms for event registration and ticketing to event applications, live streaming tools, and virtual reality experiences, the options are growing quickly. Event planners now have a plethora of tools at their disposal to craft immersive and captivating events thanks to developments in artificial intelligence, data analytics, and interactive technologies.
In this blog, we’ll look back to examine the major event trends that changed in the previous year and look ahead to forecast what lies ahead in 2024. The events sector is changing quickly, from virtual events to AI customisation. One tech trend at a time, discover how the technologies ahead are changing our perception of events and how we can embrace the future.
Key Event Patterns for 2023
Within the ever-changing field of events, 2023 stands out as a turning point year, with revolutionary event developments that changed the way people congregate and interact. Taking a deeper look at the key event trends that helped to shape the sector and offer an idea of what to expect from gatherings in the future
1. AI’s Rapid Development in Events
AI completely changed the way that events are planned and carried out in 2023, taking the events sector by storm. The main goal of this invention wave was to increase efficiency and production. With the advent of AI-powered tools, event planners were able to market and assess their events more effectively.
vFairs provided effective solutions by integrating AI into event planning in a smooth manner and providing:
AI Assistant: The vFairs tool—powered by ChatGPT—became the event planners’ greatest ally. It produced drafts for email campaigns, social media postings, press releases, and more with only a few inputs. This ensured appealing marketing materials and expedited the promotional process, saving time and effort.
Webinar Summary & Chapterization Module: To repurpose webinar content for several promotional channels, the vFairs tool includes intelligent summarizing and chapterization functionalities. It made it easier to produce interesting synopses, highlights, and other information that was ideal for post-event marketing materials and descriptions of the event itself. This held the interest of attendees and future participants while also perfectly capturing the spirit of the occasion.
AI Reporting Chatbot: The installation of an AI reporting chatbot made it simple to understand event metrics. Event planners might query the chatbot to get particular metrics and data. The post-event reporting process was made simpler by the chatbot’s conversational responses. It was more than simply data; it was presented in an approachable way with practical insights.
In addition to increasing productivity, this marriage of AI with events revolutionized the attendance experience and expedited the post-event analysis.
Read more at: https://www.vfairs.com/blog/event-trends/
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