Once a brand is able to expand its audience and raise exposure, you can tell it has successfully planned an event. Recall the days when attendance at hybrid and virtual events was a hassle? Technology has facilitated interaction nowadays. Studies show that event technology tends to boost attendance by 27% and productivity by 20%. The newest developments in event technology will be examined in this article along with how they might improve audience participation.
The Steps for Event Technology Strategies to Expand Your Audience
Here are some tactics you should use to expand your audience:
Gamification can be used to increase attendance engagement.
Gamified events have become more common as specialized event platforms and virtual events gain popularity. Gamification is the process of incorporating gameplay to give visitors an engaging experience. Use interactive activities such as online quizzes, surveys, trivia, and scavenger hunts.
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