Event Tech Case Studies, Applications, Technologies
Category: Audience Response
All the latest in audio response system technology and tools available in the market, all explained.
Features of Audience Response
Audience response system bridges the gap between presenter and audience. It facilitates powerful direct communication that ensures an interactive approach to events. The hardware and software is used to create structural integrity for collecting audience feedback, voting processes in AGM or even auctioning sessions.
Personalization, Automation & Customization
With an increasing number of conferences, panels, meetings and many other events taking place throughout the year, personalization is essential. Understanding attendees’ personal interests is critical to standing out and marketing to all of these individuals. Marketers start to mix everything from data and new tech to influencers and speakers to create a personal experience throughout the cycle of an event.
Augmented Reality – specifically filters
Engagement of attendees
More sponsorship opportunities
Chance to reinvent the speaking experience for corporate events
Virtual Reality – Live 360-degree video
Engage remote attendees with a more immersive experience
Better sales opportunity at trade shows through live product demonstrations
Staff cost savings through virtual concierge and Chat-bots
Increased security thanks to facial recognition
Faster check-in process using facial recognition
Inclusive and fast information through voice recognition
Application of Technology
Increasingly popular is the use of an app catered specifically for the event. Once attendees have downloaded the app, you can use it to collect data on the customer and customize it according to their interest. Couple of features include which booths the person has stopped at, and also the amount of time they spent at each booth.
Event automation is a necessity for marketers looking to personalize each attendee’s experience. Companies exhibiting at an event can take advantage of data analytics to decipher real-time data on customers and their preferences. Such technology includes showing which sessions they’ve attended what content they’ve engaged with or which specific products they are interested in so conversations can be tailored accordingly.
Radio Frequency Identification technology has significantly improved productivity as well as customer satisfaction due to reduced hassle of check-ins and increased engagement. More information can be found in the RFID/Wearables category.
From elections, AGM and event smaller scale meetings. Voting system security is an essential part to ensure integrity of the event. The increasing threat of hardware and software hackers has led to growing concerns of rigged results.
It is equally important to develop platforms to be easy to use and easy to integrate. Furthermore, it must enable jurisdictions to manage the complex requirements of elections preparation, execution, and follow up. From voter roll maintenance, precinct finders, absentee ballot tracking and campaign finance.
Systems Available in Market
EVID Electronic Poll-book
The EViD is VR’s electronic poll-book. Used by customers for more than a dozen years, with more than 14,000 terminals used in the election in 2016
The growing importance of customization and advancement has placed emphasis on feedback loops. The audience’s feedback is important in closing the gap between presenter and audience. It gives you an idea of how the message is being received and whether it needs to be modified. Customer’s feedback allows greater understanding of their needs and wants, and to further improve processes and delivery. It is also a good measure of customer satisfaction and improves customer retention.
Audience feedback systems that are easier to use, simpler to setup. The latest technologies for eliciting Audience Feedback displaying responses in the presenter’s desk, presentation slides or web browser instantly
Systems Available in Market
Blue 360 Degree Feedback
By Explorance, Blue 360 degree feedback review software is built from the ground up for automation through advanced integration capabilities with your organization’s HRIS, CRM, and other essential IT asset; to handle your most common and the most unique 360 evaluation use cases; and to provide powerful reports and insights, and fuel competency development across your organization
36 Dollar 360:
There are many types of auction available and it is essential to firstly identify the type of auction you are entering or creating, before searching for the respective technology required. Each auction works in a different way and may require vastly different specifications.
It is also called the live on-site auction. This type of auction is usually conducted in a meeting facility or room such as a hotel convention or indoor location meeting facility. Most likely, the interested bidders have already inspected the goods being auctioned. Pictures and descriptions of the items on sale may be displayed in the ballroom when the bidding process is officially opened.
The auctioneer at the event stands before the audience of bidders and onlookers as he or she calls out the bids and asking for higher bids on the item. This type of auction is said to be transparent because all the bidders compete openly at the same time. Although a competitive bidding environment usually produces the highest selling price, the winning and the losing bid might not be separated by a significant gap.
During online auctions bidders compete on a particular service or product and submit their bids online, over the internet. Internet auctions have become an important part of electronic commerce because of the flexibility and possibilities they provide.
In this type of auction, the property is put on sale on the internet. Therefore, there are no on-site bidders. The sale happens over computers connected to the internet. Auctions done on the internet have specific timelines (opening and closing dates), and sometimes with fixed bid increments. Bidders enter their bids against other competing bidders on the internet for the same item. Sometimes, proxy bids are used when a bidder would like to set a predetermined highest bid.
Sealed Bid Auction
This type of auction is used where confidential bids are preferred. If the seller is considering optional terms of sale, sealed auctions are usually chosen. Also, when there is more than just one item or service in the same auction, the auctioneer may choose to use sealed auctions so that each bidder can determine the best combinations that meet their own needs.
Similarly to voting, the integrity of auctions is also highly important. Other than the security, ease of application and usage is also a major plus. Wireless biding devices eliminate the need for paper bid sheets or room moderation. The paperless auction is also referred to as silent auction. The hand-held devices like the Smartphones with its integrated application allows competitive auction during events. The technology automation generates an interactive response system from mass audience and it also helps to bring down the cost of production for auction houses.