Increasing audience engagement is important for continuously hosting successful events. This engagement makes events interactive and fun, and enables brand growth and awareness. Ensuring that your audience is consistently engaged not only improves attendee experience but also allows marketers to collect rich attendee data from over 300 different touchpoints.
Attendee engagement doesn’t necessarily start at the event itself. It begins long before and continues well after the event ends!
Read similar stories at: https://eventtechnology.org/category/technology-news/audience-response-news/