The event industry has evolved and undergone massive changes since the pandemic. We have witnessed a major shift in business trends, societal attitudes, and the way in which events are conducted. In this blog, we will be discussing 2022 event industry trends and how they are likely to leave a permanent impact on the post pandemic world.
In order to deliver a seamless event experience during the pandemic, event planners and marketers had to adopt virtual and hybrid event formats. As per the GBTA study, in 2020, there was a 290% spike in virtual events hosted all around the globe as compared to in 2019. Let us dive deeper into the major trends that eventually followed.
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